Lutruwita The Label

14/06/2026

Celebrating 50 years of Deadly.

Waranta Lumi, Waranta Rrala
Still here. Still strong.

Bold, unapologetic and impossible to ignore

Honouring the strength, resilience and stories that continue to shape our community

11/06/2026

Aboriginal language on stage. LTL in the crowd. 🔥

Love seeing culture celebrated, shared and worn with pride last night at 🖤

10/06/2026

We attended the launch of lakapawa tina Lutruwita, a beautiful resource supporting children to learn palawa kani through stories, language and culture.

Supporting and celebrating initiatives that strengthen culture and language is super important 🖤

We’d love to know, have you heard Palawa Kani words before?

08/06/2026

Wearing Culture With Pride.

Recently featured in TasWeekend, sharing the story behind Lutruwita the Label.

Swipe through to read the interview 🖤

04/06/2026

📍 Parliament House, Canberra

Pretty special to see a brand built on culture, community and language on a national stage 🙌🏽

🌿 National Showcase — Tasmania Edition 🌿

This June, we’re celebrating the makers, flavours and craftsmanship of Tasmania — from heritage wool mills and boutique vineyards to thoughtful homewares and botanical self-care.

Featuring:

• Bream Creek Vineyard 2024 Pinot Noir
• Pure & Purple Garlic Seasoning
• Rhuby Delights Chocolate Coated Raspberries
• Waverley Mills Tasman Tartan Scarf
• Lutruwita the Label “Signature Tee”
• Merindah Botanicals Body Scrub
• Enfold Brass Bookends
• The Spotted Quoll Studio Coasters
• “Cerise” Pink Robin Fine Art Print

Thoughtful, beautifully crafted and proudly Australian-made.

Discover the full Tasmania showcase in-store or online this month.

01/06/2026

Had a whole vision for this announcement. But not falling in the river is today’s win

Our NAIDOC Crews are live ✌🏽