From The Memo

From The Memo The feel good baby edit to help make big decisions, easy.

19/06/2026

New at The Memo, and yes, they are very, very cute 🥰 ⁠
⁠
Shop now in-store & online.

19/06/2026

Parenthood is a team sport.

10/06/2026

Come see x limited edition 🍒 collection exclusively at The Memo 😉

29/05/2026

What a beautiful morning at our Adelaide Mum Walk 💛

Seeing so many mums come together, make new friends, share stories and support one another is exactly what is all about. From first-time visitors to familiar faces, our community continues to grow in the most special way.

Thank you to everyone who joined us and to our incredible Adelaide team for making it happen.

Because motherhood should never be done alone.

Historically, names have often shifted from boys to girls as families embraced more traditionally masculine names for da...
26/05/2026

Historically, names have often shifted from boys to girls as families embraced more traditionally masculine names for daughters. As gender norms continue to evolve, we’re seeing another shift: gender-neutral names are rising, and some parents of boys are embracing softer names or reclaiming traditionally masculine names long associated with girls. Familiar yet unexpected, these names feel modern, confident, and unique. Here are our favourite ‘girl names’ for boys. Read more on The Notepad — link in bio.

22/05/2026

Oui Oui Sophie is on her way to The Memo Highpoint 🦒

Croissants, c’est chic selfies and a giant Sophie waiting for you this Saturday 10–1pm ✨

Come see her!

Every mum deserves a snack drawer like this 💌
21/05/2026

Every mum deserves a snack drawer like this 💌

Your sleep essentials list, all in one place 😴Tick it off at The Memo
19/05/2026

Your sleep essentials list, all in one place 😴
Tick it off at The Memo

14/05/2026

We can’t wait to meet you tomorrow. Who’s coming?

Store opens 9:30am, line starts at 7am.

Address

20 Wilson Street
Melbourne, VIC
3141

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