Anaé-Rose

Most of the citizen there on the street are unfriendly and disrespectfully. Ramona thinks this behaviour and how people treated each other had a big impact on her design. Also the huge refugee wave from Syria had a big impact to found her own fashion label with social commitment. In 2018 Ramona moved back to Switzerland with her family (4 kids) and decided after a 3-months Corona time-out to start

a new chapter:

She changed her label name from RAMONAERB to Anaé-Rose (her daughters second name, who was surprisingly born in 2019). Her aim was to be completely sustainable with Anaé- Rose. Ramona added: "The production is one of the most important aspect of my brand, everything is handmade and manufactered in Switzerland and Germany (Berlin). One of the poorest thing in the fashion industry is, how seamstresses treated in Asia. My philosophy:

Sustainable Jersey (base of recycled Polyester, also called Rpet. Rpet is the first step towards recycling from PET beverage bottles. Sustainable fabrics coming from the neighbour country like (talian wool)
GOTS certificated organis Cotton
Fair and local production in Switzerland and Germany (Berlin)
Manufactered from active dressmaker, retired dressmaker and mother`s at home
Including a traditional fabric to support the production in the inspiration country
Inspiration is always related to politial and social injustices
Colorful prints with hidden political and social messages
One collection per year to avoid fast- and waste fashion
5.- donation for every sold piece to a chosen charity organisation

What is new: Anaé-Rose launches a first KIDS-COLLECTION made especially from the fabric waste of the Womenswear collection. Ramona said: "My aim is to make the fashion industry better. I am trying to change the consumption behaviour of the customers. Inspired from political and social injustices, I am trying to open eyes and thematize problems with my collection, this encourage having a dialog about the problems in our society. My customers don`t have a guilty conscience because they are doing good with purchasing my fashion. They donate with their purchase , means FASHION WITH A PURPOSE! "IT`S TIME FOR THE FASHION REVOLUTION!ARE YOU READY?"