Trees, rocks and mountains behind you, the seaside in front of you like a living painting. You can smell the elements fusing in the air, you hear seagulls screaming, a moose eating grass, people laughing in a café in the distance...This and so much more is Scandinavia. THE CHARLESONS is an independent company founded in early 2011. Our vision is to bring the elements of fashion, music and a Scandi
navian urban lifestyle together to create one cohesive brand. We proudly offer you LIMITED EDITION clothing lines consisting of unisex one-of-a-kind tees, tank tops and soon much more...so keep your ears on the ground. Every unique design reflects our deep love for Scandinavia, brought into an urban context, to let everyone wear a little Urban Scandinavia on the naked skin! Hope you enjoy our stuff as much as we do!
- Keep it Urban Scandinavia -
//Your CHARLESONS
P.S.: How did you get to the brand name? "Charles":
The major part of the brand name "Charles" was inspired by the character Charles played by Anthony Hopkins in the movie called "On the Edge". In the movie Charles and some fellow characters are crashing with a plane in the middle of Canada's raw nature, and a fight for survival starts from here on. Charles is a character with a great deal of knowledge about nature, has a big heart and would never give up fighting for survival. Thus he is doing everything to make sure himself and everyone else survives. If he succeeds? You have to find it out by yourself by watching the movie ;)
"-ons":
Ever since the founder was fishing for the first time with his father in a Swedish lake somewhere in the nowhere as a kid, he fell in love with Scandinavia and it's diverse characteristics. The in Sweden very common "ons" ending is thus used to express this young love with Sweden. "The":
The "the" was chosen to incorporate a band character which should represent one of the four elements that are suppose to fuse together in the brand, namely music...
..and voilà the brand THE CHARLESONS was born, as easy as that ;)
