Artichoke

Artichoke Selling clothes we love to wear

http://www.artichokecollection.co.uk We sell clothes we would love to buy.

We have a great sense of style but need clothes that will suit our lifestyle....dogs, kids, grandchildren, gardens, golf, the odd lunch and a rare posh frock do. In addition to our boutique in Swaffham we have a pop up shop that we take lots of fundraising events & of course our website too.

03/09/2026

I’ve just noticed the creases 🫣my only excuse is it was about take 305!

So will you be wearing your oversized jackets cinched with a belt or as they were originally intended?

Models own jacket worn with a cowl neck jumper, Finja Flare jeans & black pull on boots from XTI. Apart from the jacket, all current season at Artichoke

02/09/2026

The Long Sleeve Cowl Nrck Jumper in Blue Ashes ❤️

01/09/2026

It had been a long morning twirling! The polo shirt is size Large, not a 14 & by model’s own jeans, I meant shoes, The Phoebe, still a couple of sizes left in TheOutlet.

Apart from that - word perfect 😂

31/08/2026

Did you know that at Artichoke, we sell just as many pairs of trousers as we do jeans?

Although known as the Jean genies, we know a thing or two about trousers too. These are the Yorin, a mid weight jersey , retailing at under £70.

The star of this show however is the gorgeous jersey top from Bloomings - the Pearl button detail transforming an everyday item into something quite special ❤️

30/08/2026

It may be controversial but at Artichoke we don’t completely buy into the whole turn your hangers round at the beginning of each to see what you wore thing.

Clothes are a very emotive thing. You fall in love then out of love. A skirt works in the summer & despite the fact it is (like this one) on trend for winter, you are just can’t seem to find the right thing to wear with it.

Our advice is don’t throw the baby out with the bath water, just put it away for a season or three until you find something that helps the magic return, like this season’s boots & knitwear ❤️

29/08/2026

A few of our favourite things.
So far.
This season ❤️

28/08/2026

Bloomings reveal

28/08/2026

The most important rule to remember as a buyer for any fashion business is you are not shopping for yourself. Sarah is so good at this, until it comes to shoes. Then she quietly looses her mind …..

27/08/2026

This is our latest Melli addition, The Melli Flare & it is sooooo flattering ❤️ Scroll through our feed to find the straight & culotte to let us know which is your favourite. Everyone on Team Artichoke is trying to justify having them all 😂

Address

Swaffham

Opening Hours

Wednesday 10am - 4pm
Thursday 10am - 4pm
Friday 10am - 4pm
Saturday 10am - 4pm

Telephone

+441760724948

Website

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