Pride n Joy

03/11/2026

Musha Heavy Weight Self-Edge Purple Weft


Meet Musha, part of the newest Heavyweight Selvedge Series from Pride N Joy!Crafted from 17 Oz heavyweight selvedge deni...
03/11/2026

Meet Musha, part of the newest Heavyweight Selvedge Series from Pride N Joy!

Crafted from 17 Oz heavyweight selvedge denim, Musha is built for those who appreciate discipline, durability, and the long journey of breaking in a serious pair of denim. The fabric starts dense and rigid, gradually softening while developing natural creases and contrast fades through consistent wear.

“Musha” refers to the spirit of a warrior, representing strength, commitment, and resilience. Just like heavyweight denim, it demands patience at the beginning, but rewards the wearer with character that grows stronger over time.

Available now, order through our website!

Meet Tsuru, part of the newest Heavyweight Selvedge Series from Pride N Joy.Crafted from 17 Oz heavyweight selvedge deni...
03/09/2026

Meet Tsuru, part of the newest Heavyweight Selvedge Series from Pride N Joy.

Crafted from 17 Oz heavyweight selvedge denim, Tsuru is built for those who value patience, durability, and the quiet beauty of denim that evolves over time. The fabric begins dense and structured, gradually softening and shaping itself through everyday wear.

“Tsuru” means crane, a symbol of grace, resilience, and longevity in Japanese culture. A reminder that true strength can be calm, steady, and enduring.

Like all raw denim, Tsuru will develop natural creases, fades, and character through the journey you take in it, making every pair uniquely yours.

Available now, order through our website!

03/06/2026

The Raven is not your standard pair of jeans. With a Premium Selvedge Fabric and a comfortable wide cut, it is built for both style and durability. We’ve included custom features like a hidden left-side pocket and a peek-a-boo coin pocket Fading your Raw Selvedge.

-Premium Selvedge Fabric
-Wide Cut
-Hemming By Unionspecial 43200g
-Free Shipping
Special Website Pricing
https://pridenjoy.co

03/06/2026

17 Oz heavyweight selvedge denim, “Kage” is built for those who embrace patience, durability, and the beauty of long term wear. The dense fabric starts rigid and structured, raw denim, it develops creases, fades, and character through the life you live in it. The fade starts with you.

Available now, order through our website!

Meet Kage, part of the newest Heavyweight Selvedge Series from Pride N Joy!Crafted from 17 Oz heavyweight selvedge denim...
03/06/2026

Meet Kage, part of the newest Heavyweight Selvedge Series from Pride N Joy!

Crafted from 17 Oz heavyweight selvedge denim, Kage is built for those who embrace patience, durability, and the beauty of long term wear. The dense fabric starts rigid and structured, then gradually softens as it follows the rhythm of your everyday movement.

“Kage” means shadow, something that stays with you wherever you go. Quietly present, constantly evolving.

Just like raw denim, it develops creases, fades, and character through the life you live in it. The fade starts with you.

Available now, order through our website!

Meet Guard!Protection meets structure. Crafted from heavyweight 13.75 Oz denim with Swiss technology by HeiQ, featuring ...
03/01/2026

Meet Guard!

Protection meets structure. Crafted from heavyweight 13.75 Oz denim with Swiss technology by HeiQ, featuring antibacterial innovation to help maintain fabric freshness and extend its lifespan. Designed to be worn longer.

Available now on our website!

Introducing Alder!Crafted from 13.75 Oz Blue Denim in collaboration with Tencel, blending 57% Cotton and 43% Lyocell for...
02/28/2026

Introducing Alder!

Crafted from 13.75 Oz Blue Denim in collaboration with Tencel, blending 57% Cotton and 43% Lyocell for a softer, more breathable feel.

Designed with a Wide Cut silhouette and solid structure, built for everyday wear with a responsible foundation. Through sustainably sourced wood based fibers, Alder reflects a more conscious approach to denim and sustainable fashion, where comfort meets long term impact.

Now available on our website!

Nocture and Raven are officially here!Two new selvedge options in classic Denim Blue, built with 3/1 right hand twill co...
02/23/2026

Nocture and Raven are officially here!

Two new selvedge options in classic Denim Blue, built with 3/1 right hand twill construction and sanforized non stretch fabric for a solid, authentic raw denim feel.

Nocture comes with a distinctive slap or ring detail that adds subtle character without going overboard.

Raven keeps it clean and minimal, no slap, no ring, just a straightforward selvedge look.

Both designed for daily wear, structured, durable, and ready to break in over time.

Now available on our website!

12/12/2025

Our exclusive 12.12 offer is only available today, and you need to secure the items you want before they sell out. Lock in your favorites right away! Checkout Now!

We decided to join the Wall of Fades event by bringing back the spirit of Pride and Joy to unleash the freedom of creati...
12/09/2025

We decided to join the Wall of Fades event by bringing back the spirit of Pride and Joy to unleash the freedom of creativity through denim and we are very proud of the enthusiasm of the visitors who have taken the time to come and appreciate our products. Hopefully we can meet again at the Wall of Fades event next year 💙

Don’t miss out we’ll be there to joining the  event at Grand Indonesia Jakarta! We brought some restocked stock and new ...
12/04/2025

Don’t miss out we’ll be there to joining the event at Grand Indonesia Jakarta!

We brought some restocked stock and new products, Save the date 5-7 December 2025!

See you!

Address

30 N Gould Street Ste R
Sheridan, WY
82801

Opening Hours

Monday 9am - 9pm
Tuesday 9am - 9pm
Wednesday 9am - 9pm
Thursday 9am - 9pm
Friday 9am - 9pm
Saturday 9am - 9pm
Sunday 9am - 9pm

Telephone

+628112182608

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