The brand has come out of Diya's love for Design , and the desire to create beautiful things, for oneself and one’s home. Though she was never trained in Design, Production Design was part of her Job for some years in advertising, She has also been blessed because the people she worked with were sticklers for perfection and the right look demanded a lot, whether Costumes or Props. she learnt a lot
, at work and grew up in a home that was full of elegance and grace. The flow and fall of fabrics,how prints and colours enhance style and how the garments come alive once put on a body... is what amazes her. It's when someone slips on that creation that you know if it works or doesn't. The idea is to breathe in the garments them and wear them with pride. There are not more than 2-3 creations in the same style (Each design is exclusively made), to further make the Diya Mehta Style unique! .