Why So Blue

Why So Blue As seen on Shark Tank S3 🦈
We are a women-led clothing and lifestyle brand that focuses on elevated basics for sustainable living.

We are a conscious, all-cotton and customisable clothing brand with pockets in everything!

Well, now you know. Friday. 👀
22/09/2026

Well, now you know. Friday. 👀

Indian cotton deserves a little more love. 🌱From the soil it grows in to the hands that harvest it, there’s a lot worth ...
21/09/2026

Indian cotton deserves a little more love. 🌱
From the soil it grows in to the hands that harvest it, there’s a lot worth celebrating.

A very accurate representation of what it takes to be Shweta.And since it’s her birthday, she’s sharing the presents.35%...
18/09/2026

A very accurate representation of what it takes to be Shweta.

And since it’s her birthday, she’s sharing the presents.
35% off till tomorrow, 8 PM. 🎂

35 looks good on her. 🤍To celebrate Shweta turning 35, we’re giving you 35% OFF for a very limited time.18.09 | 8 AM → 1...
17/09/2026

35 looks good on her. 🤍

To celebrate Shweta turning 35, we’re giving you 35% OFF for a very limited time.

18.09 | 8 AM → 19.09 | 8 PM

Meet Shweta — founder, creative force, plant collector, book lover, dog mom, occasional painter, and the face you’ve bee...
16/09/2026

Meet Shweta — founder, creative force, plant collector, book lover, dog mom, occasional painter, and the face you’ve been seeing on your feed for years. 🤍

Stay tuned. We have a little something planned. 👀

Something cute for everyone on your list — including the ones with four paws. 🐾
15/09/2026

Something cute for everyone on your list — including the ones with four paws. 🐾

We have a little something up our sleeve (and on our lapels and dogs! 🐶) Have you guessed yet? 👀✨
11/09/2026

We have a little something up our sleeve (and on our lapels and dogs! 🐶) Have you guessed yet? 👀✨

The season of modaks, meetings, and mildly chaotic family gatherings. ✨
10/09/2026

The season of modaks, meetings, and mildly chaotic family gatherings. ✨

Workwear, with somewhere to be after. 🤍
09/09/2026

Workwear, with somewhere to be after. 🤍

What you’re paying for matters just as much as what you’re wearing. ✨
08/09/2026

What you’re paying for matters just as much as what you’re wearing. ✨

Address

4, Saqib Co/op Society, Beside Tavaa Restaurant, Turner Road, Beside Tavaa Restaurant, Bandra West
Mumbai
400050

Opening Hours

Monday 11am - 8pm
Tuesday 11am - 8pm
Wednesday 11am - 8pm
Thursday 11am - 8pm
Friday 11am - 8pm
Saturday 11am - 8pm
Sunday 11am - 8pm

Telephone

+919619614584

Website

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