asaii.in

asaii.in Asaii is an experiential clothing brand that brings storytelling to the apparel industry through art.

Where the city ends and the movie begins. The Cinema set is for the unapologetically romantic.Shop now on www.asaii.in[B...
20/05/2026

Where the city ends and the movie begins.

The Cinema set is for the unapologetically romantic.
Shop now on www.asaii.in

[Bombay cinema, film culture, storytelling fashion, hand-painted prints, city nostalgia, cotton shirt, slow living, cinematic style, made in India]

One shirt, multiple showtimes.The Cinema Crop Shirt will be with you from morning coffees to Sunday brunches and last-mi...
14/05/2026

One shirt, multiple showtimes.
The Cinema Crop Shirt will be with you from morning coffees to Sunday brunches and last-minute night outs.

[cinema shirt, coffee run outfit, day to night dressing, elevated basics, everyday styling, relaxed fashion, statement shirt, artistic clothing, wearable art, cafe outfit, night out look, minimal styling, contemporary fashion, resort wear, vacation wardrobe]

A little appreciation for the people, the colours and the stories that bring this market to life. [Crawford Market, ever...
07/05/2026

A little appreciation for the people, the colours and the stories that bring this market to life.

[Crawford Market, everyday chaos, storytelling garments, city rhythm, layered narratives, human moments, artisanal print, slow fashion, urban nostalgia]

03/05/2026

The New Royalty, Bombay 2.0 is now live.
It is a collection that makes us think what dressing up can feel like, where it is less about occasions and more of us in our everyday. These pieces carry stories of the city, but they’re really about you.

[ Bombay inspired, everyday dressing, mindful fashion, artistic clothing, storytelling through clothes]

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The New Royalty, Bombay 2.0 is now live.It is a collection that makes us think what dressing up can feel like, where it ...
02/05/2026

The New Royalty, Bombay 2.0 is now live.
It is a collection that makes us think what dressing up can feel like, where it is less about occasions and more of us in our everyday. These pieces carry stories of the city, but they’re really about you.

[Bombay inspired, everyday dressing, mindful fashion, artistic clothing, storytelling through clothes]

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Bombay is a thousand dreams stacked on top of a thousand commutes. There is a certain kind of persona the city invites a...
28/04/2026

Bombay is a thousand dreams stacked on top of a thousand commutes. There is a certain kind of persona the city invites and shapes, the ones who find joy in the little things, meaning in everyday moments and glamour in the mundane.

From early mornings at Dadar Phool market to evenings at the skate park, you spot these people and if you look closer, these are the ones that stand out, effortlessly extraordinary.

With Bombay 2.0, we looked at the same city again but through a different lens. Not of legacy royalty, but of the people who create their own sense of belonging here every single day. The ones who wake up early in the morning to go buy flowers, meet for a coffee at an old cafe, walk past art deco buildings and still carry a quiet confidence. This collection is about that energy; it’s effortless and unannounced. A reminder that royalty today isn’t inherited, it really is in the everyday.

[summer collection 2026, Stories of Bombay, everyday stories, humans of Bombay. city narratives, wearable art, made in India]

Address

Ground Floor, Bokeachi Arradi, House No, 366/1
Parra
403510

Telephone

+919560295960

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