15/07/2019
After the intellectual Butterfly, it’s a flip from introspection to instruction, forcefully directing lesser rappers to pay their respects to the GOAT. Kendrick takes swings at their rhymes, income, and motives and finds them all inferior. Surrounded by an industry of bu****it artists, careerists, and fake personas, he commands authenticity. Kenny sees it as his duty to dismantle and disrupt the systems that uphold the phoneys of the music game by asserting his own identity.