CALA

04/11/2026

One throw, so many ways to use it ☀️

A lightweight blanket for those warm summer nights, a cosy throw for the couch, or the perfect companion for beach days and picnics.

Made from beautiful Turkish cotton, our oversized throws are soft, breathable and easy to take wherever the day leads.

Practical, beautiful and made to be used all year round.

Shop our Turkish Throws online now 🤍

02/11/2026

Running a small NZ business with a supplier on the other side of the world comes with a few challenges! 🇳🇿🇹🇷

There’s a lot that happens behind the scenes before a Cala towel makes it to your beach bag.

It’s not always smooth sailing, but working with people who know their textiles and take pride in what they make is something I wouldn’t change.

Swipe for a little insight into what goes on behind the scenes ➡️

27/10/2026

19/10/2026

✨ Restock update ✨

Our bestselling Natural and Olive towels are back, along with a few extras!

We’ve also got a new design in both Olive and Aqua, coming online shortly 👀

Planning your next beach day, camping trip or summer adventure? Now’s the time to grab your favourite while our bestselling colours are back in stock ☀️

06/10/2026

Sick of waiting hours for your towel to dry? Us too.

Leave behind your thick cotton towel that:
❌ Is heavy when wet
❌ Takes forever to dry
❌ Leaves no room for anything else in your bag

Turkish towels are the opposite in every way:
✅ Lightweight
✅ Quick-drying
✅ Compact

You won’t go back once you’ve tried one for yourself!

02/10/2026

New Zealand’s native bush is like nothing else. Lush, vibrant and full of gorgeous birdlife.

Sitting in the spa with the kids is one of my favourite things, and having my hands free when we get out makes life a little easier when there are three kids to get sorted.

I love how easy a hooded towel is, and the quick-dry fabric means it’s ready to go again the next time we’re in the water and I don’t have to wait for next day to do this!

18/09/2026

The hands-free towel you need this summer 🌞

🪶 Lightweight, less than 500g
💨 Quick-drying, 40% faster than terry towels
☀️ Generous coverage for sun and shade
🏖️ Sand-resistant Turkish cotton

A premium organic cotton beach towel you can wear, wrap, lounge on and reach for every day by the water.

15/09/2026

🌸 Spring sale on now!!

Summer is just around the corner so get your beach bag ready with the best beach towel on the market.

Whether you’re after a hooded towel, extra large towel, or a kids hoodie, everything is on sale now!

Stock up while you can, don’t miss out! Link to shop in bio 👆

10/09/2026

🪶 When I say our towels are lightweight…I really mean it!

Did you know your average beach towel weighs between 600g - 1kg?! That’s before it’s wet!

Don’t keep lugging around heavy, bulky towels, do your arms and back a favour and try a Turkish beach towel instead 🏖️