Baby On The Move

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Baby On The Move

👣 Where little things matter. No one should have to go it alone in parenthood. Everyone’s lifestyles are different and choosing products can be confusing.

Whether you’re pregnant or have little ones already, we’ll stand beside you every step of the way to make things a little easier. At Baby On The Move, we do things a little differently…
We believe in getting to know you – your challenges, preferences and needs – so we can match you with the perfect products. But there’s a caring expert at every boutique store ready to help you. We’ll help you buy

right the first time for total peace of mind. Often parents come to us having bought a car seat, buggy or cot from elsewhere that didn’t suit their needs. Speak to our knowledgeable experts from the get-go to ensure you buy right the first time. We’re very selective about what we sell. Keeping our boutique stores small means we only stock the safest and most versatile baby products on the market. So, with every purchase, you can have total peace of mind. Kiwis supporting Kiwis: We’re proud to be 100% NZ owned and operated. We’ve always been committed to driving change in our industry. Over 25 years ago, we began helping New Zealanders fit car seats safely in their vehicles to protect their little ones. Safety has always been our priority and, as we have grown, we have trained and certified new team members across NZ to develop our legacy. Directors Claire Turner and Fena Bavastro have taken the company from small beginnings to 14 locally owned stores across the country. We are proud to be able to help more families than ever before. So, wherever you are in your journey, you can find support from local experts that truly care. Our promise:
No matter what parenthood throws at you, we’ll stand beside you every step of the way to help make things a little easier. Need pre-birth advice to get ready? Want to know when to hire and when to buy? Need a qualified expert to fit your car seat? Want timely advice at critical stages of parenthood? Call or visit us. We’re here for you.

08/09/2026

IT'S GIVEAWAY TIME 🌟

Pregnant and dreaming of a better night’s sleep? This one’s for you! 😴

We’ve teamed up with Sleepybelly to give two lucky winners the chance to enjoy a better night’s sleep with their very own Sleepybelly bundle.

Each prize includes a Sleepybelly Pregnancy Pillow + Magnesium Body Cream - the perfect duo for making those restless nights a little more comfortable 🤍

To enter:
✅ Like this post
✅ Follow &
✅ Tag 3 friends in the comments

First prize includes:
1 x Sleepybelly Pregnancy Pillow - Soft Grey
1 x Sleepybelly Magnesium Body Cream

Second prize includes:
1 x Sleepybelly Pregnancy Pillow - Baby Pink
1 x Sleepybelly Magnesium Body Cream

T&C's apply. Entries close at 11:59pm NZDT on 22 September and the randomly selected winners will be contacted directly within 5 working days. Entrants must live in New Zealand to enter. Prize cannot be exchanged for cash. Please be aware of scammers impersonating Baby On The Move or Sleppybelly, we will never ask for your credit card details or to click a link to redeem your prize.

05/09/2026

No one tells a dad joke quite like a dad. Today’s your day to tell as many as you like. Happy Father’s Day! 🫶

04/09/2026

Comfort for the moments that matter 🥰

iL TuTTo nursing chairs are now available to order from Baby On The Move, combining ergonomic support with gentle gliding and reclining for comfortable feeds, cuddles and quiet moments.

Discover the range today:
https://www.babyonthemove.co.nz/collections/il-tutto

Il Tutto

02/09/2026

Car seat installation can feel confusing, especially when every vehicle and restraint is different.

Our qualified Child Restraint Technicians can check the installation, harness positioning and fit for your little one, while talking you through how to use and adjust the seat as they grow.

Whether you bought your car seat from us or somewhere else, we’re here to help. There are no silly questions when it comes to keeping your little ones safe 👶

Purchased your car seat from us? You’ll receive one free installation. If you purchased elsewhere, fees will apply.

Book online or contact your local Baby On The Move store to arrange an appointment:
https://www.babyonthemove.co.nz/blogs/services/car-seat-installation-check

01/09/2026

Want in on the secret? 🤭

It’s the Sleepybelly Pregnancy Pillow available at all 15 stores nationwide and online:
https://www.babyonthemove.co.nz/products/sleepybelly-pregnancy-pillow

The Original Sleepybelly Pregnancy Pillow

29/08/2026

A family favourite for a reason 🫶

The N**e Alchemist Eczema Relief is a gentle, deeply moisturising balm for dry, itchy and sensitive skin, suitable from 3 months+.

For leaving her review, Delvi won a $100 Baby On The Move gift voucher! Want to be our next monthly winner? Leave a product review for your chance to win 💬

Shop The N**e Alchemist here:
https://www.babyonthemove.co.nz/products/the-nude-alchemist-eczema-relief

**eAlchemist The N**e Alchemist

28/08/2026

The everyday moments behind every family adventure 🤍

Getting ready, buckling in and heading off, the InfaSecure CafeTek Attain Air is there through it all, growing with your little one from birth to 4 years with extended rear-facing, an ultra-slim profile and comfort for every journey.

Discover our exclusive CafeTek range today and save 10% until 31 August:
https://www.babyonthemove.co.nz/collections/infasecure

InfaSecure

27/08/2026

Be prepared for the unexpected 🚗

The Resqme Car Escape Tool is a compact emergency tool designed to help you cut through a jammed seat belt and break tempered side-window glass when you need to escape quickly.

Small enough to keep within reach and easy to attach to your keys or rear-view mirror, it’s one little tool that could make a big difference in an emergency.

Now available online and arriving in-store soon:
https://www.babyonthemove.co.nz/products/resqme-car-escape-tool

Resqme | Seatbelt Cutter Window Breaker | Made in USA

26/08/2026

We’ve been nominated! 🥹

We’re so excited to be finalists in the OHbaby! Awards 2026, with Baby On The Move nominated across three retail categories, plus some of our favourite products receiving nominations too!

Baby On The Move nominations:
🏆 Best Boutique Retailer
🏆 Best Baby Products Store
🏆 Best Baby Products Online Store

Product nominations:
🌟 Best Electric Breast Pump: Lacevo Breast Pump Set
🌟 Best Sling/Wrap Type Carrier: Wildride Toddler Carrier
🌟 Best Pregnancy Test: Clearblue Digital Pregnancy Test
🌟 Best Pregnancy Support Aid: Sleepybelly Pregnancy Pillow
🌟 Best High Chair: Moose Frankie Foldable High Chair
🌟 Best Booster Seat: Graco TurboBooster 2.0 LX with Safety Surround

We’d absolutely love your support! If you’ve loved shopping with us or have a favourite from our nominated products, we’d be so grateful if you took a moment to vote 🩷

Vote now:
https://www.surveymonkey.com/r/OHBABYAWARDS2026

Thank you for continuing to support our 100% Kiwi-owned and operated business.

OHbaby!

Address

Nelson

Website

https://www.babyonthemove.co.nz/

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