Bush & Bay

22/05/2026

We just want to say something important about the Bush & Bay entries coming through

There’s no Perfect look!!we’re searching for here.
No favourites. No bias. No set type of person.

Bush & Bay was built around real New Zealand people and real moments and honestly, that’s exactly what’s been coming through in the photos and messages we’ve received.

Some entries may get featured on stories.
Some may be selected for prizes.
Some may simply become part of the journey as this community grows.

But please know this every single person who takes the time to enter is appreciated, seen, and genuinely valued by us.

A lot of what gets featured or selected will simply come down to random choice, timing, different locations, different outdoor moments, and helping represent the many sides of New Zealand life.

So if you’ve been thinking about entering, do it.
Because it could absolutely be you.

The response so far has honestly been incredible, and we’re grateful to everyone becoming part of this from the very beginning.

Bush & Bay

21/05/2026

Loving seeing the different entries coming through from around New Zealand

Every photo shared becomes part of the Bush & Bay journey in its own way from families and kids, to fishing, farming, beach days, hunting, adventure, and everything in between.

Some entries will be featured along the way simply because they capture the spirit, lifestyle, and heart behind what Bush & Bay is all about.

We genuinely appreciate every person taking the time to be part of it

Stay close there’s still plenty more to come

20/05/2026

The response to the Bush & Bay competition has honestly been overwhelming.

What’s stood out the most is seeing so many real Kiwi women out there living the outdoors lifestyle ,fishing, diving, hunting, camping, beach missions, farming, adventuring and proudly putting themselves forward to be part of Bush & Bay.

To every woman who has entered so far respect where respect is due.
You’ve genuinely impressed us.

There’s something pretty special about seeing real New Zealanders getting involved the way they have, and it’s proving exactly what Bush & Bay was built around from the beginning real people, real lifestyles, and the real outdoors.

The support, the photos, the effort, and the energy coming through this competition has been incredible to watch.

This is becoming bigger than just clothing now.
It’s becoming a community.

And we’re only just getting started.

Bush & Bay NZ

19/05/2026

We’ve officially decided to start featuring some of the awesome entries coming through for the Bush & Bay competition 👊

To everyone who has already sent photos in thank you. The support, effort, and genuine NZ outdoor lifestyle coming through has honestly been unreal.

What we’re loving most is that these aren’t polished magazine shots they’re real people, real places, real moments and that’s exactly what Bush & Bay is all about.

So from today onwards, we’ll be featuring selected entries across our stories over the coming days

Fishing.Beach.Bush.Camping.Family. Rural life.Adventure.

This is the real New Zealand we wanted Bush & Bay to represent from the beginning.

If you still want to enter, there’s still time

Send us your best outdoor lifestyle photo and you could become one of the Faces of Bush & Bay New Zealand.

Stay close.There’s a lot more coming yet.

18/05/2026

We’ve absolutely loved seeing the photos and support coming through for the Bush & Bay competition so far

And honestly sometimes it’s the most genuine people who represent a brand the best.

This was never about perfect modelling shots.
It’s about real people, real outdoors lifestyles, and real New Zealand spirit.

We’d love to eventually have all of you become part of the Bush & Bay journey in some way.

Stay close there’s still a lot more coming yet

15/05/2026

BECOME THE FACES OF BUSH & BAY NEW ZEALAND

The countdown is officially on.

Bush & Bay is looking for real New Zealanders to become the faces of our very first launch campaign.

We’re after authentic people who live the lifestyle.
Bush.
Bay.
Beach.
Fishing.
Camping.
Farming.
Adventure.
The real New Zealand.

HOW TO ENTER:
• Follow the Bush & Bay page
• Like & share this post
• Send us a photo of yourself living the lifestyle outdoors
• Tell us where you’re from in NZ

Winners will become the faces of Bush & Bay New Zealand and will receive:

A Hoodie of your choice OrTee of your choice
OrBush & Bay cap of your choice

This is your chance to be part of the beginning of something big.

We’re building more than a brand.
We’re building a movement inspired by the land and shaped by the sea.

Entries open tonight and close May 29th.

IMPORTANT:
• Entrants must be 18+ or have parent/guardian permission
• By entering, you give Bush & Bay permission to repost submitted images for promotional purposes
• Winners will be selected by Bush & Bay based on brand suitability, originality, and lifestyle fit
• This promotion is not sponsored, endorsed, administered by, or associated with Facebook or Instagram

List. Follow. Share.
Stay close.

IMPORTANT:Entrants
must be 18+ or have parent/guardian permission to enter• By entering this competition, participants give Bush & Bay permission to repost submitted images and content for promotional and marketing purposes• Winners will be selected by Bush & Bay based on brand suitability, originality, and lifestyle fit• Prizes are non-transferable and cannot be exchanged for cash• Bush & Bay reserves the right to amend or cancel the competition if required• This promotion is in no way sponsored, endorsed, administered by, or associated with Facebook or Instagram• Competition closes May 29th, 2026 (NZT)

14/05/2026

We told you something for her was coming.
Now it's only a matter of time.
Our first women's drop will be limited, so make sure you're following to be among the first to see it land.
Bush & Bay.

13/05/2026

12/05/2026

The countdown is on.
Anticipation is building for the first official BBT drop.