Nida Shay

Nida Shay Womenswear made in the tradition of French Couture. www.nidashay.com
Bespoke and Custom options avai

Fashion Designer Nida Bashir Tahir started designing a year after completing her studies in Parsons school of Fashion in Paris. Each design of Nida Shay manifests her ability to create pieces with flattering silhouettes, modern cuts and graceful draping. Any woman adorning the garment feels lavish and elegant with the intricate detailing of crystal embellishments and embroidery. Her collections ar

e appreciated by her use of rich fabrics and textiles that vary from silk, chiffon, georgette and crepe. The fluidity of these fabrics tend to the light flowing feel of sophistication and elegance with the use of stones, crystals, beads and sequins.

I’ve always believed in sustainability • I still remember the trip to New York after I won the fashion futures award and...
28/03/2022

I’ve always believed in sustainability • I still remember the trip to New York after I won the fashion futures award and we were going from one department story to the other and I turned to my husband and said , this is something I never ever want for my brand • I never want to be at the back of the store , rack after rack filled with designer wear on discount • I put so much love and thought into my pieces and I know I attract the right women to me, women who appreciate , women who realise the value , an exclusive set of women • It isn’t in the numbers , it’s in the thought, the design , the process , the artisans , what we believe in , what we support and what we will talk about in years to come • As we enter a new era , I am glad I stuck to what I believed in •Stay mindful • Thoughtful • And Sustainable

It’s been a big year • A year of signing many papers that I didn’t even think of signing anytime soon • You know how the...
09/03/2022

It’s been a big year • A year of signing many papers that I didn’t even think of signing anytime soon • You know how they say , if you envision it , you will achieve it .. • I still remember running up to my father with this big embroidery board in my hand and I said , this is it • My father .. always has this calm and collected expression … I never know what he’s thinking or what he’ll say next ..he looked at it and said , tell your clients , it’s a work of art , when they are done wearing it , they can frame it • That was enough for me ♥️• It was my signature piece that I showed him • Years passed and I always thought to myself , I wish my work would be showcased in a museum • Who was listening ? As that became a reality in 2020• 2 years on and I got a call whilst sitting in London …• They asked to acquire my piece for the national heritage collection of Singapore • They loved my story , my craftsmanship, the quality , it was unlike anything they’ve seen they said • I felt overwhelmed with the honour • I am now part of Singapores heritage collection and I won’t forget this honour • Wherever life takes me • I promise , I will fly the flag high , represent as best as I can & I will give back in every way because if it wasn’t for Singapore .. I wouldn’t have pursued my dreams • Singapore gave me the drive , the hunger , the desire to achieve bigger things ♥️ • I thank Singapore because I didn’t only follow my dreams but I met some incredible people along the way and it made the journey so much more beautiful• Thank you for believing in me ♥️

A memory just popped up from a few years ago • It reminded me of when I started • Today , I feel different • I don’t kno...
08/03/2022

A memory just popped up from a few years ago • It reminded me of when I started • Today , I feel different • I don’t know what it is , but I’ve found my peace • I always said I never look back at collections after I’ve showcased them , it’s still true • I am still my biggest competition, I will still always challenge myself to go the extra mile , do more , create something better • Yesterday , I posted about my custom prints and I received an overwhelming response of love via messages • I felt so happy , but then I thought .. why am I always so adamant to do everything from scratch? So many designers end up at textile fairs and source fabrics with prints and just create silhouettes , why do I need to pour my heart and soul into creating a print from scratch ? Why can’t I just be like them ? Why do I do what I do ? I may question myself at times but I know the answer, I just can’t be like them • It’s my art , my vision , me… • I will put my all into it till I can and I will give my best and I won’t stop till I do • For me , it’ll always be art , it’ll be personal , it’ll be genuine • The day I stop … will be the day I don’t want to do it anymore • ♥️ • Today was a monumental day • I signed a very important document and I got a feature in a magazine , highlighting me as the new generation of designers • This is it x • Let’s see where we go from here❤️

17/02/2022

I’ve always believed in sustainability • I still remember the trip to New York after I won the fashion futures award and we were going from one department story to the other and I turned to my husband and said , this is something I never ever want for my brand • I never want to be at the back of the store , rack after rack filled with designer wear on discount • I put so much love and thought into my pieces and I know I attract the right women to me, women who appreciate , women who realise the value , an exclusive set of women • It isn’t in the numbers , it’s in the thought, the design , the process , the artisans , what we believe in , what we support and what we will talk about in years to come •

Can’t believe I’ve been away so long from home .. 3 whole months away from Singapore • I had major anxiety before flying...
07/02/2022

Can’t believe I’ve been away so long from home .. 3 whole months away from Singapore • I had major anxiety before flying out after two years of lockdown • But once I got on the plane , everything changed • It was the perfect opportunity to showcase my collection and so many realisations came from it • Another trip that changed everything for me in my mind , my vision and the direction I’m headed in • Paris has and always will hold such a significant place in my life because I feel like it always brings me back to remind me of my dreams and why I started • I feel refreshed and excited about so much I want to do • I’ve had messages non stop since I’ve landed for appointments and I can’t wait to meet all of you in the coming week (finally over the jet lag) • It feels good to be home and good to be welcomed back by so many of you (THANK YOU ♥️) • As significant of a role Paris plays in my heart, Singapore is equally precious and significant because of all the love and opportunities I’ve been given here and the amazing women and people I’ve met • It’s good to be home ♥️

09/01/2022

While in Paris …

Pink is an attitude •
08/01/2022

Pink is an attitude •

Sorry I’ve been MIA • I guess after so many years I needed this time • It has been magical , not only did I make my drea...
24/12/2021

Sorry I’ve been MIA • I guess after so many years I needed this time • It has been magical , not only did I make my dream come true by showing in Paris but London , the city I’ve been in the last few months has allowed me to connect with such amazing people • I can’t wait to be back in Singapore but meanwhile I am absolutely loving the love and support from my friends , clients and loved ones in London and Europe • It had been too long 💕 • As days go by , and the year comes to end , I know that 2022 will be quite exciting as I am bursting with ideas and I can’t wait to show you ❤️

27/11/2021

This dress was inspired by my time in Mykonos a place I was dreaming about whilst stuck in very tight restrictions • Initially I thought I’d keep the embroidery very simple but that wouldn’t be me • I wanted one very special elaborate piece but I wanted to give it the glamour and feel of the beautiful young women that stylishly walked around the beautiful little corners of Mykonos • I wanted to design a piece that had a more young , playful feel despite the heavy embroidery • Although I’ve now ventured in to the world of prints that I’ll soon be showcasing , embroidery will always be the heart of the brand • I can’t let go of the art of hand embroidery that I’ve learnt to love and treasure so much for its meticulous beauty i am none the less excited for what’s to come • Today I watched ‘ house of gucci ‘ the movie • A story that inspired yet left me feeling sad • As all stories go … there are some worth telling and sharing • Often people don’t get to share the true stories , I don’t want to be one of them • My story started as a young 8 year old in Abu Dhabi and led me Paris and then back to Dubai but my true story only became a reality with my own dedicated determination in Singapore • Today while I sat watching the movie , I finally came up with a vision of my logo that I finally feel like I can relate to because for years I felt like I couldn’t settle on , but today it made perfect sense • I needed this little break • I know I’ve been silent but I needed a breather and some inspiration • I am finding it in little things everyday • The world around me is a great source of inspiration but I needed the time to see it •

Paris • What is it about Paris that invokes inspiration • I suppose when I reflect , it’s a multitude of things • Storie...
16/11/2021

Paris • What is it about Paris that invokes inspiration • I suppose when I reflect , it’s a multitude of things • Stories , childhood memories and my time studying there • Often I’ve taken my family there but it’s only my Father and I who understand exactly the depth of its beauty • My fathers always had a keen eye for art and he is the main reason why I actually started dreaming of studying in Paris • Paris holds so many special memories , moments and feelings • I felt like I made the biggest life decisions there and when one can’t understand how I feel about it ..my heart breaks • I know my phone was robbed of me in Paris but there is beauty in places where when you look, you will find • It is the eyes with which you look through • This is my happy hearts statement jacket , happy because it has all my signature colours , happy because love should be shared , enjoyed and embraced… especially in our times • My happy hearts collection doesn’t only come in embroidery but prints too ♥️• Time for a new chapter but my love will always lye with hand embroidery 💕

I won’t lie it wasn’t easy dreaming up a collection whilst I struggled with the pandemic, I need change of scenery, I ne...
09/11/2021

I won’t lie it wasn’t easy dreaming up a collection whilst I struggled with the pandemic, I need change of scenery, I need a break from routine , I need time to breathe • There were highs and lows that I experienced over and over again • But one place was on my mind and that was Mykonos • I missed the island so much and the feeling and memories of my time there with my husband just a few summers ago • I didn’t know when we would be able to travel again and when I saw this particular shade of green ( because if you know me , my colours and the combination i use are so particular ) just spoke to me • Often you think of Greece and picture blue and white • For me , it was different because although I admire the beauty of architecture, nature in itself is outstanding • I dreamt of the those bougainvilleas with pops of pink that were scattered , falling around and embracing the background of the sea and the blue and white structures… and so this piece came to life • I told my self I would keep it simple and tell my stories through silhouettes but that wouldn’t be me • I made a very elaborate piece , the one and only elaborate piece because it just wasn’t enough for me to say it simply on how I felt • This is one of my favourite pieces from the collection and although I couldn’t go back to Mykonos this year , I’m just happy I got to get so close and show case it in Paris • A privilege and an honour • Hoping and hoping this will be the first of many more adventures and opportunities in a world I’ve longed to explore with my stories and vision •

Paris was a dream come true • it always has been a dream of mine since I was 8 • Whenever I thought of fashion , I thoug...
30/10/2021

Paris was a dream come true • it always has been a dream of mine since I was 8 • Whenever I thought of fashion , I thought of Paris because my father often spoke about it with me • He inspired me in many ways and I guess unknowingly he inspired me on this path • To have had this opportunity to showcase my collection after my journey was a dream come true • I didn’t know what to expect but I went , upon the insistence of my husband that I needed to do this and I am so happy I did • It wasn’t an easy decision as I would have had the dreaded two week quarantine to face upon my return • However I prayed and things changed so rapidly upon my arrival • Sometimes I think the stars and God work in miraculous ways , ways that are incomprehensible • I got my wish and I know that maybe I was being tested in how much I believed in myself as a designer and as an emerging brand but despite all odds and the pandemic , I made my dreams a reality , for this reason , I’m grateful • I’m most grateful not to just my family for pushing and supporting me but to Singapore for the opportunities to make my dreams a reality • It was because of her , I came full circle to show what I learnt and have these opportunities • I left with my heart and head full and with so much more , I left feeling inspired and refreshed ..I left feeling like I was ready for so much more • I’m forever grateful for it • I thank the universe for it • •Also thank you Paris , you never fail to inspire me , never fail to refresh my mind ,never fail to remind me of where I started and where I’m headed ♥️ • My signatures in Paris

Address

Singapore

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00
Saturday 09:00 - 11:00

Telephone

+6582232179

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