Theory & Color Mercantile

Theory & Color Mercantile Old School Design for Modern Times.

100% cotton tees, screen printed by hand in the USA. Artist owned and operated.

It’s small business Saturday! And The Tree Who Set Healthy Boundaries t-shirts are BACK IN STOCK for sizes XL-XS. A limi...
11/27/2021

It’s small business Saturday! And The Tree Who Set Healthy Boundaries t-shirts are BACK IN STOCK for sizes XL-XS. A limited number are available, so act fast before they’re gone again!

Happy Thanksgiving! I’m beyond grateful for this past week, launching a business the week of Thanksgiving was a whirl wi...
11/25/2021

Happy Thanksgiving! I’m beyond grateful for this past week, launching a business the week of Thanksgiving was a whirl wind that exceeded every expectation. Thank you to all who made the launch possible and to the amazing customers who have supported a small, artist run shop.

By request, Theory & Color now offers youth sized apparel! Unlike the adult screen printed t-shirts, the kids clothes us...
11/24/2021

By request, Theory & Color now offers youth sized apparel!
Unlike the adult screen printed t-shirts, the kids clothes use direct-to-garment printing, allowing for bright colors and fine detail at tiny sizes. Plus, this means a huge range of kids and baby sizes available and a smaller price tag for smaller clothes 🪡

Thank you for reposting The Tree Who Set Healthy Boundaries by ! Due to popular demand today, this bestselling shirt (a...
11/22/2021

Thank you for reposting The Tree Who Set Healthy Boundaries by ! Due to popular demand today, this bestselling shirt (and all Theory & Color merch) is now available for international shipping to Canada!

Sold out sizes of the Good Trouble t-shirt are now available for pre-order! If you tried to place an order earlier today...
11/21/2021

Sold out sizes of the Good Trouble t-shirt are now available for pre-order! If you tried to place an order earlier today, please try again! Orders estimated to ship on December 8th

Sizes 2XL - L have sold out already! But! They are NOW AVAILABLE for pre-order, shipping out around December 8th. If you...
11/21/2021

Sizes 2XL - L have sold out already! But! They are NOW AVAILABLE for pre-order, shipping out around December 8th. If you tried to order a shirt in these sizes earlier today, please try again!
XS - M are still available for shipping around December 4th and all other designs have the full range of sizes still available. Keep in mind these are men’s/unisex sizing and run a little on the loose side, for more fitted styling, consider selecting one size down

So it’s pretty wild when your boyfriend gets viral internet famous for a few days for reimagining The Giving Tree wherei...
11/20/2021

So it’s pretty wild when your boyfriend gets viral internet famous for a few days for reimagining The Giving Tree wherein the tree turns out ok and everybody turns out ok too. But, really, it’s not any wilder than the thrill of being with another artist is every day. “That should be a t-shirt” quickly became this ~is~ a t-shirt, which I lovingly translated from his photoshop sorcery into a two-color halftone illustration designed for screen printing, more imperfect than the original, roughed up, messier, bigger than the sum of its parts. We do the same thing as writers all the time.
And now there’s more art, cranked out of the little office we share most days, fueled by coffee, and tea, and shared peanut butter cups.
Thanks everyone for loving The Tree Who Set Healthy Boundaries, thanks internet for loving the guy who came up with it, and thanks to all those who shopped small, supported a couple head-in-the-clouds artists and bought a t-shirt today.

11/20/2021

Many late nights and several weeks of work later, the new site launched yesterday. 📺 Link in bio

Make noise and get in good trouble. Today. And every day. 15% of proceeds from this t-shirt go directly to , a Georgia b...
11/20/2021

Make noise and get in good trouble. Today. And every day. 15% of proceeds from this t-shirt go directly to , a Georgia based organization working to ensure everyone has a right to make their voice heard in fair, equitable elections. Vote out corrupt judges. Vote in sensible polices. Stay loud.

All designs are screen-printed by hand onto pre-shrunk cotton tees. Orders placed now ship out around December 3rd
11/20/2021

All designs are screen-printed by hand onto pre-shrunk cotton tees. Orders placed now ship out around December 3rd

Introducing the new, improved, and revamped Theory & Color Mercantile. Small batch, limited run designs just in time for...
11/20/2021

Introducing the new, improved, and revamped Theory & Color Mercantile. Small batch, limited run designs just in time for the holidays

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