RYLU Bike& Be You celebrates a love of cycling--on and off the bike.
We specialize in handcrafted jewelry and home decor made from upcycled bike parts, creating unique, authentic pieces that bring a love of cycling into everyday life.
11/02/2026
For the first time, we’re taking RYLU on the road and will be in eastern Iowa for the Made in Iowa - Made for her event!
Made for Her Market 10am to 4pm – March 14, 2026Hawkeye Downs Expo Center4400 6th St SW Cedar Rapids, IA 52404$5 entry. Kids 12 and under are free. Community Sponsor Made for Her – isn’t your average market—it’s a celebration of women and the things they love. Designed with her in mind—w...
23/01/2026
👀 Sneak peek time…
We’re bringing some seriously good bike-inspired goods to the Iowa Bike Expo tomorrow. Think upcycled bike parts turned into jewelry + decor that lets you wear (or display) your love of cycling—on and off the bike.
Swing by booth B9 to see what we’ve been busy making. Trust us… these pieces are even better in person. 🚲✨
Iowa Bicycle Coalition
Iowa Bike Expo
BIKEIOWA.com
20/01/2026
There’s nothing better than being surrounded by people who love bikes as much as we do. 💗 This weekend we’re joining 100+ awesome vendors at the Iowa Bike Expo, and we can’t wait to soak up the energy.
From gear and apparel to local bike love and unique finds, the Expo is packed with ways to celebrate cycling in Iowa. We’re excited to share our upcycled bike chain jewelry and connect with fellow riders, makers, and bike lovers.
Swing by our booth to shop meaningful pieces made from bikes and built for people who ride. 🚴♀️✨
Iowa Bicycle Coalition
Iowa Bike Expo
16/01/2026
It feels like the Iowa Bike Expo is the official start of the cycling year — anyone else feel that way? 🚲✨
In the middle of an Iowa winter, this weekend is a bright spot. Cycling enthusiasts from across Iowa, the Midwest, and beyond come together to gear up, see what’s new, and reconnect with bike friends you might not have seen since your last ride together in 2025.
This reel says it all — from a blank booth to a full day of smiles, stories, and familiar faces stopping by year after year. Watching our space fill up, seeing customers try on pieces, show off what they just picked up, and share their cycling stories with us… that’s the magic.
For us, there’s no place we’d rather be than right here — sharing our love of cycling, on and off the bike, and celebrating the connections that keep us coming back every year. See you next Saturday!💙
Iowa Bike Expo 2026
Saturday Jan 24 9am - 3pm
Iowa Events Center
Iowa Bicycle Coalition
15/01/2026
As cyclists and Iowans, we ❤️ this.
At RYLU, Iowa Bicycle Coalition community—and safer roads make that possible. Huge thanks to Iowa Bicycle Coalition and Iowa lawmakers for putting the safety of everyone first: drivers, cyclists, motorcyclists, and pedestrians. This is how progress rolls forward. 🚲✨
🙌 More hands on the wheel in 2025 = more loved ones alive today. ❤️ The numbers are positively staggering!
Thanks Iowa Bicycle Coalition for featuring our booth & products, we’re excited to be a vendor again at the 2026 Iowa Bike Expo and support the good work the coalition is doing for cycling in Iowa!
08/01/2026
🚲 Catch us at the Iowa Bike Expo!
📅 January 24 | 📍 Iowa Events Center
Explore 100+ vendors, a new expo layout, and interactive learning and engagement opportunities — all at the Midwest’s largest bike expo.
As we roll into 2026, we want to express our gratitude for being part of your journey and the central Iowa cycling community. 🫶🏽
“The journey of a thousand miles begins with a single pedal stroke.” - Lao Tzu
Here’s to embracing every moment, every ride, and every opportunity this year brings. May 2025 be filled with joy, adventure, and endless possibilities. Happy New Year to all our cycling friends!
23/12/2025
BIKE PEOPLE ARE HARD TO SHOP FOR!
🚲 New bikes are expensive, everyone has very specific gear opinions, and wrapping a bike is… ambitious to say the least.
🙌🏼That’s where RYLU Bike & Be You comes in 😉 We got you covered for last minute holiday gifts for the cycling enthusiasts in your life!
🎁 You’ll find our handmade, bike-inspired gifts at Bike World West — think bike chain bracelets & necklaces, keychains, ornaments, and small one-of-a-kind pieces made from upcycled ♻️bike parts. Perfect for stockings, swaps, and stress-free wins.
Bonus: it’s completely acceptable to grab something yourself too 😏
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RYLU Bike & Be You
RYLU – Bike & Be You is a family owned and operated business based in Urbandale, Iowa. The RYLU name is derived from combining John’s children’s names, Rylie and Lucas.
John has been an avid cyclist since 1994, and has participated in 22 RAGBRAI rides as well as numerous other bicycle tours and races. The Des Moines area cycling scene is one of the best in the nation due to the abundance of trails and social rides leading to a love of cycling with friends and family.
What started by crafting a pair of earrings for a Valentines Day gift has evolved into a love of creating unique bicycling related jewelry and decor for others. Each design combines up-cycled parts from many sources – bicycle chains, wheels, cassettes, spokes and vintage license plates to create unique pieces.
Each piece will be unique in its own special way due to the characteristics of the materials involved. If you do not see a design that you like, please contact us and we will be happy to design something for you! If you have materials (chain, license plates, etc) that have special meaning, we would be happy to incorporate them into a special project just for you!
