02/06/2026
Hi, I'm Annabel - founder of Colby & Co. 🌊
Creating a boutique has been a dream of mine for as long as I can remember. I've always loved fashion, shopping, and anything creative or entrepreneurial, but it wasn't until becoming a mom that I finally felt inspired to turn that dream into reality.
By day, I work in a fast-paced lead HR Business Partner role in the tech industry. While I love the work I do, I found myself craving a creative outlet - something fun and meaningful that I could build alongside my daughter, Colby.
Named after my daughter, Colby & Co. was inspired by motherhood, timeless children's clothing, and a love for coastal-inspired style. As I embraced this new season of life, I found myself drawn to classic, comfortable pieces that felt effortless and timeless.
That inspiration eventually grew into a boutique designed to share those styles with other families.
I've always been drawn to the beach, soft coastal colors, and a relaxed, timeless aesthetic, and those influences can be found throughout every collection. My goal is to offer pieces that fee classic, comfortable, and effortless for everyday life.
Thank you for being here and supporting this dream. It means so much to me and my family, and I'm so excited to share Colby & Co. with yours. 🌴☀️
Instagram: shopcolbyandco
Website: shopcolbyandco.com