Moral Fibers

Moral Fibers Wear Art. Change Lives. Moral Fibers gives artists in the developing world the opportunity to pull themselves and their communities out of poverty.

With the purchase of each shirt, the artist receives the equivalent of 24 hours worth of minimum wage, or enough to feed one member of his/her family for an entire month. 15% of revenues go directly to the artist, and 10% of our profits are donated to a humanitarian cause close to the artist's heart. Essentially, Moral Fibers develops human capital in the developing world.

05/17/2012

Dear Moral Fibers family,

Moral Fibers US and Canadian entities are dissolving.

We, Matthew Brightman and Martin Weiss, started working on Moral Fibers last February. This project was the hardest thing we've ever worked on. The most important thing we've ever done. And we had no idea what we were doing the entire time. Only through hard work, amazing mentorship, and dumb luck did we achieve our goals. Building Moral Fibers was one of the most challenging and fulfilling experiences of our lives. From the beginning we set out in dorm-rooms, then later coffee houses, and finally a very becoming office (thanks BeSleek!). We set out to learn about international development, but we discovered so much more.

Today marks the end of one chapter of Moral Fibers' story. Moral Fibers worked with 16 artists in Port-au-Prince. We learned the stories of these 16 artists, and their families, then accompanied them while they rebuilt their lives after the earthquake. This community is centered in a block called Bizoton, and built around the ideals of art and education. We believe, and taught the belief, that with devotion to art and education we could build better lives, stronger families, and healthier communities.

With an amazing network of people across the US, Canada, Israel, Germany, England, the Dominican Republic, and Haiti, we have worked to make this dream possible for this tight-knit group. People from all across the world were willing to give their time, money, contacts, and so much more. The list of people that deserve thanks is many hundreds long (trust me, I have the emails to prove it), but I'm going to thank a few who happen to come to mind. Our parents, who let us traipse the world, dealt with our hyper-stressed phonecalls, and supported our decision to take time off school to give this our best effort. The Dobson Cup judges, who gave us confidence that there were some experienced entrepreneurs out there who didn't think we were completely stupid. Helge Seetzen (CEO at TandemLaunch Technologies), Dominique Anglade (President of the KANPE foundation), Barbara Boosamra (CEO of Baranda), David Puterman (CEO of Crazycordz), Yona Shtern(CEO at BeyondTheRack), and Greg Vit (Professor of Management at McGill) all accepted the challenge of mentoring us and are owed an enormous debt of gratitude. There are so many people that were involved in so many different ways...the best I can do is list some of the major players: Alexandra Melancon, Alice Markowitz, Hans Pascal, Dominique Brown, Pierre Fregeau, Bernard James, Jake Bobrow, Sam McGuire, Dougan Khim, Kamran Draeger, Matt Trammell, Richard Morin, Julian Kershaw-weih, Sheliah Woodhouse, Morgan Weinberg, Marika Shaw, James Hugh Keenan Campbell, Will Yu, Sam Kottler. We would also like to thank our friends and significant others for standing by us, and understanding (or maybe just accepting?) the crazy s**t we put you through.

Without the aid and guidance of our parents, mentors, friends, and everyone who graced a couple ambitious college boys with their ear, this company would never have left our heads. We wouldn't have been motivated to spend months editing and researching our business plan to win the Dobson Cup. We wouldn't have had the balls to go to Port-au-Prince time and time again to experiment and try to change lives. We wouldn't have pushed ourselves so far to help 16 families rise from the disgrace and poverty of tent camps... to help them hope for something better.

We believed in building a sustainable clothing brand with a commitment to artists in developing countries. We thought that we could use art and education as tools to grow talent and build financial sustainability in the poorest communities in the world. We succeeded in changing the lives of 16 people in developing countries, and more than a few closer to home.

We never succeeded in making the endeavor scalable or sustainable. We know that we will be in close contact with those families, and Erick Frazier in particular, for a long time. We have learned a few things that we can offer them in day to day service. In the future Erick can rely on us for financial and operations management, business strategy, and a helping hand. It is incredible how far you can go on so little.

Dissolution is not the same as bankruptcy, and none of Moral Fibers bills will go unpaid. Our investors understood and accepted our plan for Moral Fibers. After paying our debts, we will give the leftover capital to Erick to build a motorcycle taxi service in Carrefour with our ex-artists. We have enough experience to know that business plans are in a constant state of flux, but we are looking forward to working with Erick to make this a successful business. All of our employees in Haiti will be encouraged to continue their education, and we are excited to participate in raising this new enterprise in Haiti.

Sincerely,
Martin Weiss & Matthew Brightman

Moral Fibers being worn out on the town!
04/03/2012

Moral Fibers being worn out on the town!

Photographer: Daria Marchenko
dariamarchenkophotos.com

03/26/2012

This exact scenario happened in Port-au-Prince yesterday, after the Haitian National Police pulled us over http://t.co/MZfqTVvC

The Moral Fibers Spring Cleaning Sale starts today! Everything is 30% off! Canvas Collection items are now $35 and Fall ...
03/15/2012

The Moral Fibers Spring Cleaning Sale starts today! Everything is 30% off! Canvas Collection items are now $35 and Fall items are $28! Head to www.moralfibers.co to get yours while inventory lasts!

Moral Fibers clothing is painted by artists in developing countries who dream for a better life for themselves, their families, and their communities. Buy a Moral Fibers shirt, and wear the difference you want to see in the world.-The Team

Van - the Moral Fibers mascot - is back from surgery! It's good to have a dog back in the office.
03/12/2012

Van - the Moral Fibers mascot - is back from surgery! It's good to have a dog back in the office.

We asked and you delivered! Here are some sketches from our Spring '13 line. We'd love your feedback - what do you think...
03/12/2012

We asked and you delivered! Here are some sketches from our Spring '13 line. We'd love your feedback - what do you think?

03/12/2012

If 50 people like this status, we'll drop a little sneak peak of our Spring '13 line.

Moral Fibers is also offering a PR internship this summer. Follow the link to download the description: http://bit.ly/yc...
03/02/2012

Moral Fibers is also offering a PR internship this summer. Follow the link to download the description: http://bit.ly/ycqEwt

Addicted to Facebook? Tweet like a fiend? If so, you might be perfect for the Moral Fibers Social Media Summer Internshi...
03/01/2012

Addicted to Facebook? Tweet like a fiend? If so, you might be perfect for the Moral Fibers Social Media Summer Internship. Follow the link to download the description: http://bit.ly/A8nWjn

If you're in Montréal on March 24th, stop by the Philanthropy and Social Entrepreneurship in Haiti Student and Alumni Be...
03/01/2012

If you're in Montréal on March 24th, stop by the Philanthropy and Social Entrepreneurship in Haiti Student and Alumni Benefit and Gala. Moral Fibers co-founder and CEO Matthew Brightman is one of the speakers! For more information, head to http://ssmu.mcgill.ca/events/sabg/

Great exposé on Moral Fibers today on EcoSalon: http://bit.ly/wjkLvE
02/27/2012

Great exposé on Moral Fibers today on EcoSalon: http://bit.ly/wjkLvE

Moral Fibers is a sustainable clothing brand; they use art and education as tools to grow artists' talent and build financial stability in developing countries.

Featured in Berlin today on Fier Management! Check out the article below:
02/24/2012

Featured in Berlin today on Fier Management! Check out the article below:

It is always interesting when you discover a brand that not only produces a unique and beautiful product, but also does so with a heart. Moral Fibres, as the name suggests, is a for-profit fashion label which holds humanitarian values at the core of its business model.

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