Charisma, Ambition, Swag, and Hustle (C.A.S.H) designs and sells clothes; we are in the clothing and textile industry. C.A.S.H is a company established in September 2014 to fill the void in the clothing market. C.A.S.H is a clothing brand diverse around the idea of success. It has a simple vision to introduce a culture, a lifestyle that contains fashion needs for people from all walks of life. The
acronym C.A.S.H which stands for:-
• Charisma - the power one has to attract certain people.
• Ambition - the hunger one has to sow and reap the fruits of success.
• Swag - is the style and appearance which determines someone as an individual.
• Hustle – the effort and actions one puts to achieve his or her goals and wishes. Market sector
Behind this trend is a group of consumers both boys and girls, men and women from the age of 15 to 35 who are ambitious and achievement-orientated, and strive for high performance in everything they do, from their careers and lifestyle pursuits to their commitment and social causes. Our vision is to introduce a culture, a lifestyle that contains fashion needs for people from all walks of life and to go from selling hand-to-hand to owning our own clothing retail shops in different cities and countries which will give customers easy access to buying our product. Mission
C.A.S.H is aspiring to produce fashion clothes which will change people lives through fashion trends. Values
We value hard-work, positive change, honesty, strong work ethics, quality and achievement hence our slogan; mastering your destiny. Objectives
One of the brand's objectives is to come up with fresh, energetic and dynamic fashion ranges that will bring forth customer satisfaction by producing authentic, custom made, unique and genuine products. Another objective to come up with trends that will represent not only the individual but the identity and background of the individual too and to see the traits of the brand (Charisma Ambition Swag Hustle) come alive on that person as well.
