23/06/2026
📍LOCAL BRANDS TO SHOP IN ITALY — sunglasses edition 🕶️
If you’re heading to Italy, skip your LV, Gucci, Prada and shop the homegrown eyewear labels that locals actually wear. Save this one for your trip 👇
🖤 DISTRICT PEOPLE — modern, edgy shapes for anyone who likes a statement frame. Stores in Rome, Venice & Milan. (~€120–250)
🌈 EYEPETIZER — my absolute favourite. Wearable art for your face, known for those gorgeous coloured frames. Stores in Milan & Polignano a Mare, Puglia. (~€120–250)
🤎 L.G.R — high-end, luxury, old-world Italian glamour. The vintage, travel-inspired collections are everything. Stores in Milan, Rome, Venice & Florence. (~€400–600)
✨ TIP: Can’t find a store in the city you’re visiting? You can always shop online, or check their store locator — you’ll find them stocked in plenty of local otticas (opticians) across Italy too.
Which brand would you wear? 👇
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