JESSE + BOO

JESSE + BOO JESSE + BOO creates personalised kids’ celebration outfits to match any party theme, plus family T-shirts, matching PJs and bespoke birthday gift boxes.

We also host princess breakfasts and themed events, bringing magic, style and fun to every occasion.

21/05/2026

One thing we LOVE about what we do at Jesse + Boo is creating pieces that mean something ❤️

This week, we were contacted by a lovely mum looking for a leavers hoodie for her little fighter who had desperately wanted one. We worked together to create a design she loved and hand printed it especially for her… and honestly, moments like this are why we do what we do ✨

We’ve also been busy making lots of leavers T-shirts this week, all ready to be covered in handwritten messages, doodles and memories from friends and teachers on graduation day.

Because these aren’t just T-shirts and hoodies… they become keepsakes. The kind you pull out years later and instantly smile at 🩷

The magic behind small businesses is resilience, flexibility and learning how to keep creating through every little twis...
20/05/2026

The magic behind small businesses is resilience, flexibility and learning how to keep creating through every little twist and turn ✨

As small business owners, we wear a hundred hats every single week. We plan, create, organise, problem solve, adapt and somehow still show up smiling.

We also have personal lives, families and our own health to look after… but we keep juggling, pushing forward and striving for the success we all dream of.

During this year alone, with everything happening around the world, we’ve seen so many brands face challenges, yet continue to stay focused, use the quieter moments wisely and keep moving forward with positivity and determination.

Not everything always goes perfectly behind the scenes, whether that’s work or personal life, but that’s the beauty of small business life. We adjust, we figure things out and we carry on because we care so deeply about what we’re building.

Some of the brands we’ve loved watching navigate the last few months so brilliantly include .ae with their exciting rebrand, because I truly believe the best is yet to come, our lovely friend and we will always remember the true determination of after their beautiful store flooded not long after their opening.

They’ve all continued to create amazing things whilst managing the real-life juggling happening behind the scenes… and many whilst being mums too 💖

So here’s to the small business owners quietly making it work every single day ✨

Tag a small business below that inspires you with their resilience, creativity and positive energy 💫

I think as small business owners, we often underestimate the impact our children are watching every single day. They see...
19/05/2026

I think as small business owners, we often underestimate the impact our children are watching every single day. They see the late nights, the creating, the problem solving, the courage it takes to try something new and the determination it takes to turn an idea into reality.

I grew up in a big loving family. My mum taught me to love deeply, have fun, laugh lots and always be kind. My dad gave me my entrepreneurial spirit, determination and the belief that if you want something badly enough, you’ll find a way to make it happen.

He’s always been my biggest cheerleader and still is, encouraging me to think creatively and believe things are possible.

Now as a working mum of 3 boys, it means everything to me to pass that same mindset down to them. Nothing makes me prouder than watching them start paving their own way in life, whether that’s through DJ’ing, media or entrepreneurial ideas.

As their last ever school term comes to an end, nothing makes me prouder than seeing one of them finish with the Entrepreneurial Award and earlier this year, the other receive the Golden Globe Award ❤️

I truly believe our children are inspired by watching us create, build, adapt and keep going, even when things feel hard.

And that’s exactly why I’ll always support young talent, whether that’s students doing work experience, helping at our events or simply encouraging young people to believe in themselves and give things a go ✨

(Thankyou for encouraging me to make this post!)





✨ A little reminder of where Jesse + Boo began ✨Jesse + Boo originally started with personalised and custom T-shirts and...
15/05/2026

✨ A little reminder of where Jesse + Boo began ✨

Jesse + Boo originally started with personalised and custom T-shirts and honestly… it’s still right at the heart of what we do.

This week we’ve been busy creating a whole mix of custom designs and one of the things we love most is being part of the full journey. From the first idea and design concept, right through to hand printing each piece in house.

Once your design is finalised, we print everything ourselves, giving us the flexibility to work quickly while making sure the finished result looks exactly how we want it to.

No sending designs off to suppliers.
No waiting for approvals.
No long shipping delays.

Just creativity, happy chaos, music on in the studio and a little sprinkle of Jesse + Boo magic bringing your ideas to life ✨

We print custom tees for birthdays, graduations, schools, events, businesses, family holidays and so much more.

Have an idea in mind? Send us a message, we’d love to create something special with you 🩷





14/05/2026

How you think event planners arrive vs the reality 😂

I’d love to say I turn up cool, calm and collected… but the truth is it’s usually very hot, I’m pulling a giant heavy trolley, trying to find the entrance and hoping I make it inside before the sweat starts 😣

Not quite the glamorous arrival I imagine in my head.

The good part? Once setup starts, I get a moment to cool down, catch my breath and watch everything come together.

And honestly, it’s always worth it.

Because at Jesse + Boo, we love creating events that bring people together to have fun, get creative and make happy memories!

We also love giving parents the chance to slow down, enjoy an easier start to the weekend and get some much-needed time back to simply ☺️

That’s what our events are really about 🩷

The behind-the-scenes may be chaotic, but the end result is always something special.

Next Events:
•Friday 22nd May Taylor Swift Friday Afternoon Party
•Friday 5th June Creative Afternoon Workshop

🔗 in bio to book

Calling all Swifties, Livies, Carpenters and friends 🎤✨Bring your besties to Taylor Swift & Friends, the ultimate mummy ...
13/05/2026

Calling all Swifties, Livies, Carpenters and friends 🎤✨

Bring your besties to Taylor Swift & Friends, the ultimate mummy & me party to kickstart the Eid holiday in style.

This fun-filled Friday afternoon is packed with singing, dancing and feel-good vibes, with live performances of Taylor’s biggest hits plus favourites from Olivia, Sabrina and more. The perfect way for girls to celebrate together and make lovely memories with mum by their side.

What’s included:
• Live performer singing Taylor Swift, Olivia Rodrigo, Sabrina Carpenter and more
• Delicious high tea for kids
• Bubbles for the mummas 🥂
• Dancing and sing-alongs
• Glitter bar fun
• Cookie decorating
• Hosted family-friendly party atmosphere
• Plenty of photo moments

Dress code: sparkle, shine or cool and funky. Go all out.

While the girls dance, sing and have fun, mums can relax, enjoy some 🥂 and join in the party atmosphere too.
There will be singing, dancing and memories to be made!💖
Spaces are limited and pre-booking is essential. Head to the link in our bio to book now 💖

Gather your girls and get ready for the perfect Eid holiday treat.

dubaikidsactivities girlsdaydubai dubaimums dubaifamilyfun

11/05/2026

On Friday we were lucky enough to have our media team join us, so we thought we’d share a little sneak peek behind the scenes ✨

I’m not usually one to show my face or talk on camera, but growth lives outside the comfort zone… so here we go 😂

Hi, I’m Sarah, mum of 3 boys, founder of Jesse + Boo, creative thinker and lover of bringing people together through fun experiences 🩷

Schools are back to in-person learning today, so let’s hope it stays that way 🤞

Our next Friday Afternoon Creative Workshop is:
Friday 5th June 2-4pm
🔗 Link in bio to book

Thanks so much for supporting our little brand, we love having you here 💖

🎥 Thankyou .registry_photography for the BTS

JesseAndBoo

From kids parties to corporate teams… this week we hosted our first workplace workshop and we LOVED it  ✨It was such a f...
08/05/2026

From kids parties to corporate teams… this week we hosted our first workplace workshop and we LOVED it ✨

It was such a fun, screen-free creative session designed to bring people together, spark connection and give everyone something personal to take away.

Watching people switch off from busy schedules, get creative and genuinely enjoy the moment reminded us how powerful these experiences can be.

Jesse + Boo is now available for:

🏢 Corporate team-building workshops
✨ Staff wellbeing events
🎨 Creative team experiences
👨‍👩‍👧‍👦 Family days & community events
🎉 Kids parties & celebrations

Based in Dubai and ready to bring something different to your next event.

DM TEAM or PARTY to enquire 🩷

07/05/2026

Did you know you can shop Jesse + Boo in person at Sanderson’s in Sustainable City, every day of the week? 🩷

You’ll find us alongside some lovely local brands including with their beautiful handcrafted bows and party accessories, plus ladies dresses by .

It’s the perfect little spot to visit, with a fab play area to keep the little ones busy while you enjoy a peaceful breakfast and a coffee.

We’ve also reduced our womenswear to clear, with amazing AED 80 bargains waiting for you, alongside our ready-to-buy birthday gift boxes featuring age T-shirts, tutus and Birthday Girl sunglasses. Perfect for little birthday princesses and all ready to go, saving you one more mall trip.

Shopping small and supporting local businesses matters so much, now more than ever, and we’d love for you to pop by and take a look. 🩷

You can even book our Creative birthday parties there too - saving you the mess and stress of holding a party at home - what’s not to love?

Need two hours back this Friday? ✨After this week’s sudden switch back to remote learning, we know many Dubai parents co...
06/05/2026

Need two hours back this Friday? ✨

After this week’s sudden switch back to remote learning, we know many Dubai parents could do with a little breathing space right now.

Drop the kids off with us for an afternoon of creativity, crafting and fun while you enjoy two child-free hours to reset.

🩷 Jesse + Boo Creative Afternoon Workshop
📍 The Bolt Hole
📅 Friday 8th May
⏰ 2pm – 4pm

Perfect if you need to catch up on work, run errands, grab a coffee, meet a friend or simply enjoy a quiet moment after a full-on week.

Your children will enjoy a fully hosted creative session packed with crafts, imagination and happy energy, while you get a well-earned break.

✨ Spaces are limited and booking is now open.
Link in bio and comments to reserve 🩷

DubaiWorkshops KidsWorkshopDubai FamilyFunDubai JesseAndBoo

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