Jaase

Jaase Handmade In the Shed The Jaase story began with a mother and daughters appreciation for prints, fabrics and all things beautiful.

The owners and creative minds behind the label are Karen and Amy McDonnell. The Jaase tribe is all about family, the girls decided to launch the brand together in 2014, to showcase their love for clothes. They create products based on their sun soaked lifestyle on the Sydney Northern Beaches. Their recognisable designs and prints continue to represent the mother, daughter love for feminine, yet se

xy styles all created in unique prints, hand designed within Australia. Each print and style is designed in Australia, Karen and Amy are passionate about supporting the fashion industry. The girls strive to create free spirited and beautiful collections with a piece of them in every print and style.

11/09/2026

We finally made it to the Yap this week 😂

After last week’s epic fail, we’re backkkkk and Kingsley joined me for his first official Yap 🥹🤎

A little business, a little mum life, and a whole lot of chaos… basically, life lately 😂 Happy Friday! xx

We’re calling it now… this is a MAXIMALIST summer 🌈More colour. More print. More personality. More detail ✨Getting dress...
10/09/2026

We’re calling it now… this is a MAXIMALIST summer 🌈
More colour. More print. More personality. More detail ✨
Getting dressed should feel fun and this season we’re turning it all the way up. 🌺

08/09/2026

A little first look because summer is officially creeping in 🐚☀️

We brought back one of our most-loved shapes, the Bungalow Maxi, and gave her a whole new feel in our Salt shell print with all the beautiful lace detailing.

I love when we can take a Jaase favourite and make it feel completely new again.

This one feels like holidays, warm skin and nowhere to be.

Coming first week of October… and I already know I’ll be living in her. 🤎

07/09/2026

A week away was very needed 🤎

This year has pushed me. So many changes, challenges and big decisions in business and in life and I think I needed a minute to just switch off and be with my little fam.

Feeling very grateful for the reset because the weather has TURNED IT ON ☀️ and I’m so ready to get stuck into our spring/summer busy season.

Also if you know me, you know I’m a carry-on girl through and through 😂 I hate overpacking. And travelling with a baby when the car is already 90% baby stuff… you get ruthless.

A few really good pieces I can throw on, mix match and wear more than once. That’s it.

Turns out our new pieces understood the assignment 🤎

Good trip. Full heart. Back into it x

Honestly such a pinch me moment 🥹🐚Spent the day out exploring, came back to SO many Tallows orders + the loveliest messa...
02/09/2026

Honestly such a pinch me moment 🥹🐚

Spent the day out exploring, came back to SO many Tallows orders + the loveliest messages from you guys.

Pebbles is flying, the pants are a fave and I’m just sitting here feeling very bloody grateful 🥹🤎

You guys make taking these little creative risks so worth it 🫶🏼

Spring has entered the chat 🌸Pebbles Cami on repeat from here on out.Dropping 2nd September- set your alarm ‼️
31/08/2026

Spring has entered the chat 🌸

Pebbles Cami on repeat from here on out.

Dropping 2nd September- set your alarm ‼️

30/08/2026

Amore is back & I’m obsessed for Spring 🌸

There’s just something about fresh white embroidery this time of year 🫶🏼 Easy, feminine & giving that effortless Spring feeling I love.

She’s back 🤍

Address

17 Morton Street
Chinderah, NSW
2487

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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