Niche Denim

19/12/2024

03/12/2024

Hold up….. is dropping 100 new styles this Friday, their biggest release ever 👀 In the current mass produced, over consumed world 100 pieces is actually a small amount.

While the consumeristic tradition of Black Friday shopping and sales has spread far beyond America over the last several years, we try our best not to participate, hit up stories for why lol, but we can def support small brands, makers and stores getting in on this modern tradition to carve out their own piece of the market share this Friday.

22/11/2024

Unsanforised, pre-soaked 16oz selvedge from Nihon Menpu. A bit neppy, rigid, to last long.

 

18/11/2024

Exciting news! Garment Workshop has just unveiled its latest collection, featuring unique styles crafted from our unsold selvedge denim fabrics. The brand’s debut drop includes two must-have trousers: one inspired by classic 5-pocket jeans and the other by workwear. ⁠
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Curious to learn more about the brand and the story behind it? We sat down with Federico , one of the founders of Garment Workshop, for an exclusive interview. Click the link in our bio to dive into the fascinating world of Garment Workshop!⁠
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13/11/2024

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Levi’s, officially known as Levi Strauss & Co., is one of the world’s most iconic and oldest clothing brands, founded in 1853 by German immigrant Levi Strauss in San Francisco, USA. Initially, Strauss and his partners aimed to create durable clothing for California’s miners that would withstand tough conditions.

Levi’s global fame began with the invention of blue jeans—trousers made of denim fabric that became highly popular for their durability and resistance to tearing. These pants were first known by the number 501, which later became one of the brand’s most iconic models. Levi’s 501 jeans remain among the brand’s best-selling items to this day.

Over the years, Levi’s has become a symbol of casual style and has played a significant role in fashion culture. The brand continues to produce a wide range of jeans, denim shirts, jackets, and accessories, maintaining a strong presence in the clothing market due to its quality and ongoing innovation.

13/11/2024

RE ARRIVAL
WESTRIDE
COMFORMAX PADD MOTO PANTS
¥43.780yen
COL:BLUE、BLACK
WESTRIDE 「COMFORMAX PADD MOTO PANTS」。
NEW WR1109をベースにウレタンシート内臓のパッドとインシュレーションにDUPONT社の保温材「COMFORMAX CLASSIC」に高機能フィルム加工を施したブランド独自開発の高機能素材120gを内蔵したボトム。ヒップポケットのパッド部はやや大きめに改良。ウエストライドの寒冷時ライディングのコーディネイトとして圧倒的な人気と実績を持つ一本。優れた保温力と、左綾オリジナルデニムによる高い運動性で冬場のライディングに最適なパンツ。
「RACING DOWN SERIES」と併せて着用いただければ冬季も快適なBIKE LIFEを楽しんでいただけます。

＊「THERMAL REFLEX SYSTEM」とは…
DUPONT社の保温材「COMFORMAX CLASSIC」に高性能アルミ溶着したウエストライド独自の高機能保温材。着用者の体温を反射させ保温材の中に暖かい空気を蓄える仕組み。ウエストライドが最初期に使用したDUPONT社の保温材は「COMFORMAX RADIANT」と呼ばれるアルミ使用の物でした。非常に高い保温性を持つ素晴しい素材でしたが、コストの問題からDUPONT社が生産をストップ。次なる素材として使用したのが「COMFORMAX PREMIUM」でした。こちらは高機能フィルム加工を施した不織布が使用されていました。ですが遂に、DUPONT社はこの素材も生産を中止にしたのです。いずれも素晴らしい性能を持つ画期的な素材でしたが、大企業としては利益に繋がらなければ意味がありません。そんな背景から、どちらも生産が打ち切られてしまいました。「ウエストライドの秋冬ラインに欠かす事のできないこの高機能保温材を何とか出来ないか」と模索を続ける中で、オリジナル素材として製作する活路が見出されました。そして作るのであれば、熱反射効率がより高いアルミ仕様の物で作りたい。そういったプロセスを経て、発表されることになったウエストライド独自開発の新素材。アルミ溶着により、防風性・防水性も持ち合わせる、正に高機能保温材と言える画期的な素材です。No13とはアルミの原子記号である。
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#新潟 #長岡駅前 #長岡 #シュガーバレー

11/11/2024

Upcycling means using waste materials to create new items with improved quality, new functionalities, and higher value. It reduces the carbon footprint of an industry, makes consumers and companies save money, and allows the creation of one-of-a-kind products.⁠
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We started the Candiani Upcycling Project to give new life to old denim fabrics and garments. Our CUP pieces are available at the Candiani Denim Store in piazza Mentana, 3, Milan.⁠
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Click on the link in bio to learn more.⁠
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05/11/2024

Autumn Winter denim now available globally.

Our Jiji denim jacket and Welt jeans in raw denim. Made in Kojima, Japan.

C/O

04/11/2024

👖Levi’s 501 USA🇺🇸👖
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31/10/2024

Chaquetita Casaquin de niño del siglo XVIII hecha de “Serge de Nîmes”, el denim original. El estilo y las proporciones guardan un sorprendente parecido con las chaquetas de mezclilla Levi’s modernas. ©Gilles LEFRANCQ / Musée du vieux Nimes

The Birth of Serge de Nîmes

While historians still debate the birth place of denim, the fabric was classified as a twill weave fabric using one coloured thread and one white one. A widely held view is that it was ‘born’ in Nîmes, France.

Serendipity played its part. During an unsuccessful replication attempt of a hard wearing cotton fabric known as ‘jeane’ (named after the city of Genoa, in Italy ) the fabric weavers of Nîmes realised they had developed a unique and sturdy fabric unlike anything else.

This fabric was made using a twill weave, with the weft passing under the warp threads. The weavers used indigo to dye the warp threads blue, but left the weft threads their natural white colour. This process gave the fabric a unique blue colour on one side, with white on the other. They called it Serge de Nîmes (translated to ‘twill of Nîmes’).

https://abellagraphicdesign.com/de-nimes-a-levis/

https://www.hawthornintl.com/history-of-denim #:~:text=The%20weavers%20used%20indigo%20to,’twill%20of%20Nîmes’).

28/10/2024

Cowboy-approved, denimhead certified. That’s a legendary back patch, on some legendary denim right there. Yeah, we dug deep in that archive of ours for this one. Cinch back, donut buttons, and that iconic Lazy S stitch. Oh and 15oz of pure Japanese selvedge from the legendary Kurabo mill? Yes, please.

📸

28/10/2024

Blue Gold.

1950’s LEVIS 501XX “ GUARA”