Design by JUDE

Design by JUDE www.designbyjude.com

Enquiries: [email protected] Concept Store and Studio at 252 Johnston Street in Fitzroy. www.designbyjude.com

Specialising in clothing and accessories which are designed and made in Melbourne, we create original and unique pieces in unconventional shapes and quirky proportions. JUDE caters to fashion forward individuals of all ages, shapes and sizes. We aim to give our lady ease, comfort and versatility through her wardrobe, while also making a strong style statement. Our garments are made by our talented

Melbourne based makers in limited editions. Our accessories are crafted individually by us in our studio as one of a kind pieces.

AW26 ROCOCO ROGUE LAUNCHES ONLINE TOMORROW! /⁠⁠A love letter to the heart's strength.⁠⁠Inspired by the Rococo spirit of ...
03/06/2026

AW26 ROCOCO ROGUE LAUNCHES ONLINE TOMORROW! /⁠⁠
A love letter to the heart's strength.⁠
⁠
Inspired by the Rococo spirit of beauty, emotion, and subtle defiance, ROCOCO ROGUE is almost here.⁠
⁠
Tomorrow we share the first drop Online!⁠
⁠
We can't wait to welcome you into this world.⁠
⁠

AW26 IN STORE /The first drop of our AW26 Rococo Rogue Collection is now available to shop in store!Over the next two da...
02/06/2026

AW26 IN STORE /
The first drop of our AW26 Rococo Rogue Collection is now available to shop in store!

Over the next two days, we will be getting the collection ready for the highly anticipated online drop, so stay tuned!

Come visit us to find the perfect piece to keep you warm in style this winter season!

♥️🧡♥️🧡 JUDE

AW26 LAUNCH NIGHT /⁠⁠Our AW26 Launch Night captured by the fabulous Mo .productionsco !⁠⁠I feel so lucky and grateful to...
31/05/2026

AW26 LAUNCH NIGHT /⁠⁠
Our AW26 Launch Night captured by the fabulous Mo .productionsco !⁠
⁠
I feel so lucky and grateful to have such amazing people around me, who have an appreciation for what we create and keep following us on the Jude journey.⁠
⁠
I could not build our collections without the support of my skilled and talented team, and the incredible customers who return each season to add new pieces to their Jude wardrobe. ⁠
⁠
The whole experience is not just about making and selling clothes, but also seeing how it has a positive impact on peoples lives, from the skills we can teach, nurturing local production, and the way getting dressed in a way that you love can transform how you feel about yourself.⁠
⁠
AW26 'Rococo Rogue' Drop 1 is now in store and soon to be online!⁠
⁠
XOX JUDE

AW26 LAUNCH SNAPS /What a fabulous night!! Thank you everyone for coming last night and for making it such a special and...
29/05/2026

AW26 LAUNCH SNAPS /
What a fabulous night!! Thank you everyone for coming last night and for making it such a special and memorable event. It is always so great to see our Jude family come together, catch up on each other's lives and taking a moment to celebrate.

Thank you for the incredible response to our new collection! We absolutely loved showing you how to style the pieces into your Jude wardrobe and seeing you walk away with your new winter outfits.

Here are some snaps we took at the start, before everything got abit crazy! More to come soon.

Xoxo JUDE

AW26 LAUNCH TODAY! /⁠⁠We are very excited to welcome you in this evening for a sumptuous night of VIP styling and shoppi...
28/05/2026

AW26 LAUNCH TODAY! /⁠⁠
We are very excited to welcome you in this evening for a sumptuous night of VIP styling and shopping! The store has been transformed to reveal the first drop of our highly anticipated 'Rococo Rogue' collection, and we can't wait to show you all soon!⁠
⁠
See you tonight!⁠
⁠
XOX Jude.

LAUNCH TOMORROW /⁠⁠We are in full store transformation mode today, as we get the AW26 Collecton ready to show you tomorr...
27/05/2026

LAUNCH TOMORROW /⁠⁠
We are in full store transformation mode today, as we get the AW26 Collecton ready to show you tomorrow evening!⁠
⁠
It is going to be a very special night of creative styling, VIP shopping, food and wine! ⁠
⁠
Thank you to the many loyal Jude customers who have RSVP'd for the event!

There are still a few spots available to attend.⁠
⁠
RSVP to Jude Via DM or Mobile 0403800992.⁠
⁠
XOX Jude

26/05/2026

AW26 LAUNCH ON THURSDAY/
We cannot wait to welcome all of you into our store for the launch of ROCOCO ROGUE AW26 this Thursday!

As a special thank you to our wonderful customers, we have created a special zero waste denim and wool tote to celebrate the event. The first 5 customers with a purchase over $200 on the night, will receive this as a gift!

Limited spots are available for this special VIP event, so RSVP to attend. Via DM or to Jude at 0403800992

AW26 LAUNCH NIGHT
When / Thursday 28 May. 6-9 pm
Where/ Jude Store. 252 Johnston Street, Fitzroy.


21/05/2026

AW26 SHOOT BTS /
This Autumn Winter 26 season, we are weaving together an intricate tale, a love letter to the strength of one's own heart. Inspired by the spirit of freedom from the Rococo art movement, we want the clothing to embolden our wearer to be unapologetically themselves!

Here is the behind the scenes from our campaign shoot, shot in our Fitzroy store and studio with a very special and talented group of Melbourne creatives.

Design + Art Direction/
Photography/
Talent/
Stylist/
Assistant stylist/
Patternmaking + dresser/
Set assistants/

Address

252 Johnston Street, Fitzroy
Melbourne, VIC
3065

Opening Hours

Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 10am - 5pm
Sunday 11am - 5pm

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