Direct Workwear Ltd.

06/11/2026

Forecast: 100% chance of mud. Your plan? Completely storm-proof. 🌧️💪

Don’t let a brutal downpour stall the job. We just loaded the house at Direct Workwear and Women’s Workwear with next-level rainy season defense.
No waiting on backorders, no making do with gear that leaks. We have full size runs on:
🔥 Premium sealed-seam high-vis jackets & bibs
🔥 Waterproof, slip-resistant safety boots
🔥 Dedicated FR and Non-FR protective options

The shelves are packed to the ceiling in both YEG and YMM. Drop by the shop to get fitted out today, or hit the link in our bio to lock down your gear online! 🦺🥾

06/04/2026

Stay dry, visible, and compliant when the weather turns on you! 🌧️🦺
Choose your ultimate wet-weather defense:

💧 Forcefield Snap-Off Hood Rain Jacket ($83): Non-FR polyurethane coated with a heavy-duty two-way zipper and detachable hood. Sizes S - 4XL.
💧 Big K Clothing Waterproof Hooded Jacket ($150): FR treated, oil and chemical resistant with a full front zipper and snap storm placket. Sizes S - 7XL.
Both options deliver lightweight toughness with 4-way stretch PU and 4” reflective tape to keep you safe on the darkest days.

Email [email protected] for bulk pricing and custom embroidery!
📍 Shop in-store in YEG or YMM, or grab yours online at directworkwear.com.

06/04/2026

Don’t let the rain wash out your workday! 🌧️👷‍♂️
We’ve got the heavy-duty gear you need to stay totally dry and compliant on site. Check out our fully stocked Hi-Vis rain apparel:

💧 Forcefield Safety Rain Overall ($52): 100% polyester oxford, polyurethane coated, and Meets CSA Z96-15 Class 3 Level 2. Available in sizes S - 4XL.
💧 Forcefield 3 Piece Rain Suit ($102.50): Water-resistant (up to 8000mm) and Meets CSAZ96-15 Class 3 Level 2 Standard. Inclusive sizes XS - 8XL.
💧 Big K Clothing Waterproof Bib Pants (Starting From $100): Oil and chemical resistant with 4-way stretch PU and 4” reflective tape. Sizes S - 7XL.

Email [email protected] for customs embroidery and bulk pricing!
📍 Grab your gear in-store in Edmonton or Fort McMurray, or shop online at directworkwear.com.

06/04/2026

Rain and mud won’t slow you down! (And neither will that awful squishy sound when you walk.) 🌧️🥾
Upgrade your wet-weather defense and keep your feet totally dry this season.

👉 Viking Steplitex Safety Boots ($160): CSA composite toe, flexible down to -30°C, with washable footbeds. Unisex sizes 4 - 15.
👉 Dryshod All Season Workboots ($225): CSA steel toe, puncture-resistant, and an oil/slip-resistant rubber outsole. Unisex sizes 6 - 16.

Crew sizing available! Email [email protected] for bulk pricing.
📍 Shop in-store at Gateway Blvd or Franklin Ave, or tap the link in our bio to grab them online!

05/29/2026

Built by Canada for Canada 🇨🇦🌲🔥
Prep for the season with the brand new heavy-duty Wildfire Series by Keltek. Featuring premium OnGuard FLEX-FR fabric that meets strict NFPA 1977 and CGSB wildland firefighting standards. Garments milled & fully manufactured right here in Canada.

This gear is built to withstand extreme environments.
🛡️ Wildfire Shirts ($285): With adjustable Velcro cuffs and button front. Available in Men's sizes S to 5XL, Women's sizes XS - 4XL
🛡️ Wildfire Cargo Pants ($265): Made from lightweight ripstop with segmented hi-vis striping. Available in Men's sizes 30 - 48, Women's sizes XS - 4XL

Extended sizes available by custom order - just give us a shout.
Getting the whole crew ready? We do custom embroidery and bulk pricing! Email [email protected]
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05/19/2026

Built for the heat. Milled in Canada. 🇨🇦🌲🔥
Prep for the season with the heavy-duty Keltek Wildfire Series. Featuring premium OnGuard FLEX-FR fabric that meets strict NFPA and CGSB wildland standards, this gear is built to withstand extreme environments.
🛡️ Wildfire Shirts ($285): Adjustable Velcro cuffs, available in sizes S to 5XL.
🛡️ Wildfire Cargo Pants ($265): Segmented striping for high visibility, available in sizes 30 to 48.
Getting the whole crew ready? We do custom embroidery and bulk pricing! Email [email protected].

05/07/2026

To the women who build our communities by day and build up our families by night—Happy Mother’s Day! 💐👷‍♀️

Being a mom is incredibly hard work. Being a mom in the trades? That takes a special kind of grit. We see your early mornings, your long shifts, and the daily sacrifices you make. You are showing the next generation exactly what strength, resilience, and dedication look like.
This weekend is all about celebrating YOU. Take off the work boots, put your feet up, and enjoy your special day. From all of us at Women’s Workwear, thank you for everything you do! 🌷💛

05/06/2026

When the heat is on, you need gear that won’t back down. 🔥🪚

Work that matters, so does your gear. The Viking Firefighter Chainsaw Boots are engineered specifically for the extreme.
Whether you’re facing heavy impacts or running a saw, these boots offer the ultimate defense with built-in metatarsal, shin, and complete chainsaw protection. Fully CSA Class 3 certified to keep you safe and compliant on the front lines.
👉 Available in unisex sizes 4 to 15 for $260.

Need to outfit the whole firehouse or crew? Email [email protected] for bulk pricing!
📍 Get fitted in-store in Edmonton or Fort Mac, or shop our inventory online at directworkwear.com

05/04/2026

Warm weather is here, but the job still demands heavy-duty protection! ☀️🥾
Step into the Dryshod Footwear Nanotoe Gusset Boot. Built tough for the site, but specifically engineered to keep your feet cooler as the temperatures rise.
The Specs:
✅ CSA Grade 1 non-metallic Nano-tech toe cap
✅ Keeps the foot cooler in warmer temperatures
✅ Unisex sizes 6 to 16
✅ $240

Need to outfit the whole crew? Email [email protected] for custom embroidery and bulk pricing!
📍 Shop in-store at 5361 Gateway Blvd NW (Edmonton) or 503-8600 Franklin Ave (Fort McMurray).
👉 Grab yours online today at directworkwear.com

CSA Grade 1 non-metallic Nano-tech toe cap with protective sole and ESR protection provides superior lightweight, comfortable protection.

05/04/2026

Layer up for the unpredictable Alberta weather! 🌦️🛠️
Stay warm, visible, and comfortable on the job site with our Forcefield Hi-Vis Flannel Shirt Jackets. Perfect for chilly mornings or as a heavy-duty mid-layer during those colder shifts.
Choose your style:
👉 Hooded Quilted Flannel ($85): Extra warmth and wind protection for your neck and head.
👉 Classic Quilted Flannel ($75): The ultimate heavy-duty overshirt.
The Specs:
✅ 100% Cotton Flannel Shell
✅ Six pockets for all your gear
✅ Adjustable snaps
✅ Sizes M - 2XL
📍 Shop in-store in Edmonton or Fort Mac, or grab yours online: directworkwear.com