Yu Fashion Clothing & Accessories

Yu Fashion Clothing & Accessories Edmonton’s top boutique for designer fashion, luxury style, and exclusive brands. Curated pieces for modern, style-conscious women.

About Yu Fashion:

Fay Yamada

Fay Yamada opened Yu Fashion as a jewelry kiosk in Edmonton Centre Mall in 1988, and after a long successful run, she saw a bigger opportunity. “There was a huge group of women who wanted to dress stylishly, but not look too young. They wanted well-made clothes that fit their body, but there was nowhere you could go to buy them.”

In 2004, she set out to fulfill that

niche with an expanded Yu Fashion boutique in Crestwood that included a collection of quality casual clothing that customers could wear everyday, yet still look very current. “With a boutique, we’ve had a chance to create great ongoing relationships with our customers – they keep telling us how great it is to come to a store where you really know the people serving you!”

Diane Do

Diane Do has become a huge part of the Yu Fashion experience. Her innate fashion sense has created a great sense of trust with the customers.

“Women call us all the time, asking us all kinds of fashion questions – even on items we don’t carry. They are going out somewhere and they want to know that they are put together really well. It’s like the regular customers are all girlfriends of mine – creating ongoing relationships with everyone has been great!”

Diane originally went into retail as a part-time job while finishing her arts degree, but has just loved it so much she stayed to make a career out of it. “I never thought I’d make retail a career – but I love the store, I love the customers and talking about fashion all the time. It’s like I get to dress dolls all day!”

SWEATER WEATHER 🌦️☀️🌤️☁️⛅️ Lightweight knits allllll year round with  💚💚💚💚💚💚💚💚SHOP ONLINE shopyufashion.com ❣️ WE SHIP W...
06/05/2026

SWEATER WEATHER 🌦️☀️🌤️☁️⛅️

Lightweight knits allllll year round with 💚💚💚💚💚💚💚💚

SHOP ONLINE shopyufashion.com ❣️ WE SHIP WORLDWIDE!

THANK YOU ❤️❤️❤️❤️❤️to everyone who joined us for our annual Customer Appreciation Spring Sale event in-store and online...
06/03/2026

THANK YOU ❤️❤️❤️❤️❤️
to everyone who joined us for our annual Customer Appreciation Spring Sale event in-store and online! We’re beyond grateful for your support. Your continued love for our small business means more than we could ever put into words.
We’re always SO proud to share a portion of our sales with .yeg . ❤️ Together, we were able to raise $2,890. We are so happy to support .yeg and the amazing work they do in our local community.

If you’d like to learn more, donate, or get involved, visit .yeg .

THANK YOU for being apart of this community with us ❤️❤️❤️❤️❤️

RESTOCK INCOMING 🔜 TKEE’s CloudSoft collection is available for PRE-ORDER online ❤️ Get your set before they sell out (a...
05/29/2026

RESTOCK INCOMING 🔜

TKEE’s CloudSoft collection is available for PRE-ORDER online ❤️ Get your set before they sell out (again) !!! 🤪

SHOP ONLINE @ shopyufashion.com 🩶 WE SHIP WORLDWIDE!

IN BLOOM 🤭🌸🏡🫶Ella in our latest arrivals the “TYLER SILK BLOUSE” and “DRAWSTRING OFF DUTY BOW” in the most picture perfe...
05/27/2026

IN BLOOM 🤭🌸🏡🫶

Ella in our latest arrivals the “TYLER SILK BLOUSE” and “DRAWSTRING OFF DUTY BOW” in the most picture perfect spot! 🥰

SHOP ONLINE @ shopyufashion.com 💛 WE SHIP WORLDWIDE!

THE PRINTED BAR SILK SKIRT 🐆  A 100% silk skirt made for casual or evening wear 🖤 We’ve paired ours with more  graphic t...
05/25/2026

THE PRINTED BAR SILK SKIRT 🐆

A 100% silk skirt made for casual or evening wear 🖤 We’ve paired ours with more graphic tee and oversized jacket ⚡️ Slip into our fav heeled flip flops and silver jewels for a cool-girl casual look.

WE SHIP WORLDWIDE! 🌎 shopyufashion.com

💐 SPRING SALE IS ON NOW 💐Take 20% OFF all regular priced items* until Sunday, May 24 at 11:59 PM MST online. A portion o...
05/23/2026

💐 SPRING SALE IS ON NOW 💐

Take 20% OFF all regular priced items* until Sunday, May 24 at 11:59 PM MST online.

A portion of each sale will be donated to Water Warriors YEG .yeg 💙 Please swipe through the slides to see how you can support even more! Every bit helps. 💙

We can’t wait to celebrate you with you! 🥰

*EXCEPTIONS APPLY. NO PRICE ADJUSTMENTS. ALL SALES FINAL.

SEE YOU TOMORROW 💐 SPRING SALE BEGINSJoin us for our annual Spring Sale Customer Appreciation event 🎉🥳👏💚🎊🤑🌱🌷🌼!!!!Startin...
05/21/2026

SEE YOU TOMORROW 💐 SPRING SALE BEGINS

Join us for our annual Spring Sale Customer Appreciation event 🎉🥳👏💚🎊🤑🌱🌷🌼!!!!

Starting in-store Thursday, May 21 take 20% OFF all regular priced items* until Sunday, May 24 at 11:59 PM MST online.

Sale begins online at 11:59 PM MST on Thursday, May 21!

A portion of each sale will be donated to Water Warriors YEG .yeg 💙 Please swipe through the slides to see how you can support even more! Every bit helps. 💙

We can’t wait to celebrate you with you! 🥰

*EXCEPTIONS APPLY. NO PRICE ADJUSTMENTS. ALL SALES FINAL.

ICYMI — shop these pieces & all other regular priced items* 20% OFF during our annual Spring Sale Customer Appreciation ...
05/20/2026

ICYMI — shop these pieces & all other regular priced items* 20% OFF during our annual Spring Sale Customer Appreciation event starting in-store Thursday, May 21!

Shop the sale online starting Friday, May 22 @ MIDNIGHT MST!

*EXCLUSIONS MAY APPLY. ALL SALES FINAL.

💐 SAVE THE DATE 💐 MAY 21 - 24Join us for our Annual Spring Sale Customer Appreciation event 🎉🥳👏💚🎊🤑🌱🌷🌼!!!!Starting in-sto...
05/17/2026

💐 SAVE THE DATE 💐 MAY 21 - 24

Join us for our Annual Spring Sale Customer Appreciation event 🎉🥳👏💚🎊🤑🌱🌷🌼!!!!

Starting in-store Thursday, May 21 take 20% OFF all regular priced items* until Sunday, May 24 at 11:59 PM MST online.

A portion of each sale will be donated to Water Warriors YEG .yeg 💙 Please swipe through the slides to see how you can support even more! Every bit helps. 💙

We can’t wait to celebrate you with you! 🥰

*EXCEPTIONS APPLY. NO PRICE ADJUSTMENTS. ALL SALES FINAL.

The perfect slick back combo 👀💎‼️ UPCOMING IN-STORE HOLIDAY HOURS ⬇️We will be CLOSED Monday, May 18 for Victoria Day. R...
05/15/2026

The perfect slick back combo 👀💎

‼️ UPCOMING IN-STORE HOLIDAY HOURS ⬇️

We will be CLOSED Monday, May 18 for Victoria Day.

Regular in store hours will resume on Tuesday, May 19. Have a good long weekend! 🥰

WE’RE OPEN ONLINE 24/7 💛 WE SHIP WORLDWIDE! Shopyufashion.com

Address

9642-142 Street
Edmonton, AB
T5N4B2

Opening Hours

Monday 10am - 5:30pm
Tuesday 10am - 5:30pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 5:30pm
Saturday 10am - 5:30pm

Telephone

(780) 451-9057

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