Marketsupport

Marketsupport Marketsupport is Canada’s leading provider of in-store solutions for brands and retailers. Our People…the key to our success!

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Marketsupport 101

At Marketsupport our concept is simple; we specialize in providing quality people resources at retail, focusing on two key areas:

- Retailer Support
- Brands at Retail

Our Culture…European influence that is uniquely Canadian. Storesupport (Supportgruppen), now Marketsupport, launched in St

ockholm, Sweden in 2000. Since its first day of inception, it has continuously had positive growth, with its 550+ Consultants nationally. Storesupport’s reputation has been built on providing unparalleled quality and service, making us the leader in our industry in the Swedish Market. A decade later, Storesupport branched to Canada bringing along with it the companies principles and values which our organization was built. We will continue in the footsteps of our success in Sweden by delivering quality services that are customized to magnify our client partner’s growth here in the Canadian retail market. Our 250+ Team of Part Time Consultants across Canada (and growing!) are armed, educated and empowered to represent our Client Partner’s requirements in store. We specialize in optimizing people’s potential, through our unique recruiting and profiling system. We provide a customized approach to your needs. Each brand, retailer and project is different and our role is to ensure that our team are performing to their maximum potential. The three areas we focus on are; having the right fit, in the right place, armed with the right tools to be successful. Our Education…empowering our team

We offer several different Certification curriculums for our team to ensure that they are properly armed to execute each and every project. Our standard Customer Service and Store Safety Certification courses are mandatory to all Consultants completing Retail Support services. Storesupport System Training, Smart Serve, Food Safety and WHMIS are just a few of the Certifications that we provide. Brand/Product training is also a key factor in our education process. We offer a number of different options to our clients whether it be live on-site training, shadow training, webinar or product certification, we will work with you to determine what is the best option. Our Technology…as an enabler

Our technology allows us to easily profile the right people for the project, schedule them for the right locations, provide training and instruction and capture information required at retail, so that it can be actioned easily. Our web-based system allows our team to report online and/or Smartphone devices and to provide time sensitive reporting.
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The cereal aisle has been written off more times than most categories. Then Three Wishes Cereal showed up. By re engagin...
04/15/2026

The cereal aisle has been written off more times than most categories. Then Three Wishes Cereal showed up. By re engaging adults with high protein, low sugar cereal and executing cleanly at shelf, the brand proved that declining categories are not dead. They just need the right ex*****on.

In Canada, where shelf competition is fierce, Three Wishes succeeded because shoppers could find it, price it, and trust it.

At Marketsupport, we see it often. Categories do not fail. Ex*****on does. https://www.marketsupport.ca/retail-merchandising-innovator-three-wishes-cereal/

*****on

Canadian brands are rethinking how they staff retail ex*****on. Traditional field teams once made sense. Today, scale, s...
04/08/2026

Canadian brands are rethinking how they staff retail ex*****on. Traditional field teams once made sense. Today, scale, speed, and visibility are changing the equation. Outsourced field teams are no longer about cost savings alone. They are about flexibility, accountability, and ex*****on quality.

The question for CPG leaders is no longer who owns the headcount. It is who delivers results in-stores.

At Marketsupport, we see the tradeoffs daily. Ex*****on wins when structure matches reality. https://www.marketsupport.ca/outsourced-field-teams/

*****on

“Buy Canadian” is no longer a marketing slogan. It is a real force shaping retail decisions.For international brands, th...
03/26/2026

“Buy Canadian” is no longer a marketing slogan. It is a real force shaping retail decisions.

For international brands, this does not mean Canada is closed. It means expectations are higher. Retailers want reliability. Shoppers want trust. Ex*****on matters more than origin.

The brands that succeed are not the loudest. They are the ones that show up consistently, price accurately, and operate like they belong.

At Marketsupport, we see it clearly. In today’s Canada, shelf credibility is earned through ex*****on. https://www.marketsupport.ca/international-brands-canadian-retail/

-storeEx*****on

Purpose driven brands often struggle when they move from direct to consumer into retail.Who Gives A Crap did not. Their ...
03/18/2026

Purpose driven brands often struggle when they move from direct to consumer into retail.

Who Gives A Crap did not. Their expansion into Canadian retail shows that sustainability alone does not win shelf space. Ex*****on does. Consistent availability, clear pricing, and disciplined in-store support turned a DTC brand into a credible retail partner.

For CPG leaders, the lesson is clear. Story opens the door. Ex*****on keeps it open.

At Marketsupport, we see it daily. Retail innovation lives on shelf, not in mission statements. https://www.marketsupport.ca/retail-merchandising-innovator-who-gives-a-crap/

*****on

Retail merchandising has outgrown spreadsheets, shared folders, and disconnected tools.Ex*****on today is faster, more c...
03/12/2026

Retail merchandising has outgrown spreadsheets, shared folders, and disconnected tools.

Ex*****on today is faster, more complex, and more visible than ever. Brands want real answers, not delayed reports. Retailers expect consistency, not excuses.

That is why something big is coming.

A new approach to ERP for merchandising, designed around store level ex*****on, not back office accounting.

At Marketsupport, we have spent years inside stores seeing what breaks. We are building what fixes it.

More soon. https://www.marketsupport.ca/erp-for-merchandising/

-storeEx*****on

Retail innovation is not always loud. Sometimes it looks like full shelves, correct pricing, and products actually being...
03/05/2026

Retail innovation is not always loud. Sometimes it looks like full shelves, correct pricing, and products actually being where shoppers expect them to be.

NERDS GUMMY CLUSTERS is our choice for 2025 Retail Merchandising Innovator of the Year because their in-store ex*****on worked across Canada, across banners, and across real store conditions.

For CPG leaders, this is the real lesson. Strategy rarely fails in the boardroom. It fails quietly on shelf.

At Marketsupport, we see it every day. Retail success is built in-stores, not slides.
https://www.marketsupport.ca/retail-merchandising-innovator-nerds-gummy-clusters/

Candy International

*****on

Retail innovation is often associated with new brands. Sometimes it comes from companies that understand ex*****on bette...
02/26/2026

Retail innovation is often associated with new brands. Sometimes it comes from companies that understand ex*****on better than anyone else.

We chose Cavendish our first Canadian Retail Merchandising Innovator of 2026 by doing something deceptively difficult. They are winning at shelf through consistent ex*****on, disciplined replenishment, and pricing accuracy across banners.

Quick Crisp Chips and Flavour Crisp Crinkle Cut did not succeed because of hype. They succeeded because shoppers could actually find them.

At Marketsupport, we see it daily. Innovation in Canada is built on ex*****on. https://www.marketsupport.ca/canadian-retail-merchandising-cavendish/

*****on

Ethnic brands are no longer niche in Canadian retail. They are mainstream growth drivers.From global flavours to cultura...
02/19/2026

Ethnic brands are no longer niche in Canadian retail. They are mainstream growth drivers.

From global flavours to culturally authentic staples, these brands are winning shelf space and shopper loyalty. But growth alone does not guarantee success.

The brands that scale are not just culturally relevant. They are operationally ready. They execute cleanly in-store, price accurately, and stay available across banners.

At Marketsupport, we see the difference daily. Merchandising determines whether momentum turns into market share. https://www.marketsupport.ca/ethnic-brands-canadian-retail/

-storeEx*****on

The definition of a premium merchandising company is changing fast.Canadian CPG brands no longer want vendors who check ...
02/12/2026

The definition of a premium merchandising company is changing fast.

Canadian CPG brands no longer want vendors who check boxes. They want partners who protect shelf performance, reduce retailer friction, and provide real visibility into ex*****on.

In 2026, premium means accountability. It means knowing what is happening in-stores today, not what was planned last quarter.

At Marketsupport, we see the shift every week. Brands that treat ex*****on as infrastructure are outperforming those that still treat it as overhead.

The question is no longer whether merchandising matters. It is whether your partner can actually deliver it. 👉 https://www.marketsupport.ca/premium-merchandising-company/

*****on

Front of package labelling compliance isn’t about getting the artwork right. It is about getting compliant product to re...
02/05/2026

Front of package labelling compliance isn’t about getting the artwork right. It is about getting compliant product to retailers now. Across Canada, brands with slow ex*****on are discovering that delays create confusion, mixed inventory, and retailer frustration. The label may be correct on paper, but ex*****on tells a different story on shelf.

Speed has become the competitive advantage. Brands that move quickly protect trust and shelf space. Brands that hesitate create risk.

At Marketsupport, we help brands move fast at store level, because compliance only works when ex*****on keeps up.
👉https://www.marketsupport.ca/front-of-packaging-black-label-retail-ex*****on/

*****on

Canada’s new FOP black labels for sugar, sodium and saturated fat are no longer something to plan for. They are live in ...
01/22/2026

Canada’s new FOP black labels for sugar, sodium and saturated fat are no longer something to plan for. They are live in stores, and retailers are paying attention.

Compliance is not just a packaging issue. It is an ex*****on issue. Brands with the right label but the wrong rollout are already running into problems at shelf.

For CPG leaders, the risk is real. Non compliance can slow listings, disrupt distribution, and strain retailer trust.

At MarketSupport, we help brands move fast. In store audits, ex*****on support, and real shelf verification turn compliance from risk into confidence. https://www.marketsupport.ca/front-of-package-label-compliance/

*****on

Address

2000 Argentia Road, Plaza 4, Suite 230
Mississauga, ON
L5N1P7

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