Marketsupport

Marketsupport Marketsupport is Canada’s leading provider of in-store solutions for brands and retailers. Our People…the key to our success!

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Marketsupport 101

At Marketsupport our concept is simple; we specialize in providing quality people resources at retail, focusing on two key areas:

- Retailer Support
- Brands at Retail

Our Culture…European influence that is uniquely Canadian. Storesupport (Supportgruppen), now Marketsupport, launched in St

ockholm, Sweden in 2000. Since its first day of inception, it has continuously had positive growth, with its 550+ Consultants nationally. Storesupport’s reputation has been built on providing unparalleled quality and service, making us the leader in our industry in the Swedish Market. A decade later, Storesupport branched to Canada bringing along with it the companies principles and values which our organization was built. We will continue in the footsteps of our success in Sweden by delivering quality services that are customized to magnify our client partner’s growth here in the Canadian retail market. Our 250+ Team of Part Time Consultants across Canada (and growing!) are armed, educated and empowered to represent our Client Partner’s requirements in store. We specialize in optimizing people’s potential, through our unique recruiting and profiling system. We provide a customized approach to your needs. Each brand, retailer and project is different and our role is to ensure that our team are performing to their maximum potential. The three areas we focus on are; having the right fit, in the right place, armed with the right tools to be successful. Our Education…empowering our team

We offer several different Certification curriculums for our team to ensure that they are properly armed to execute each and every project. Our standard Customer Service and Store Safety Certification courses are mandatory to all Consultants completing Retail Support services. Storesupport System Training, Smart Serve, Food Safety and WHMIS are just a few of the Certifications that we provide. Brand/Product training is also a key factor in our education process. We offer a number of different options to our clients whether it be live on-site training, shadow training, webinar or product certification, we will work with you to determine what is the best option. Our Technology…as an enabler

Our technology allows us to easily profile the right people for the project, schedule them for the right locations, provide training and instruction and capture information required at retail, so that it can be actioned easily. Our web-based system allows our team to report online and/or Smartphone devices and to provide time sensitive reporting.
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Our Canadian retail merchandising innovator of the month is Chapman's Ice Cream. More than 200 products. Distribution ac...
09/03/2026

Our Canadian retail merchandising innovator of the month is Chapman's Ice Cream. More than 200 products. Distribution across every Canadian province and territory. New products continually entering the assortment, including 10 Canadian-inspired flavours, while the company expands production capacity to support future growth.

Frozen is also a category where retail ex*****on really matters. Space is finite, inventory needs careful management and strong demand means little if the product isn't available when the shopper opens the freezer door.

Chapman's gives us a great example of what happens when Canadian product innovation is supported by the scale required to keep growing. https://www.marketsupport.ca/canadian-retail-merchandising-innovator-chapmans/

*****on

Retail merchandising still happens where it always has: inside the store and at the shelf. What is changing is everythin...
08/27/2026

Retail merchandising still happens where it always has: inside the store and at the shelf. What is changing is everything supporting the people doing that work.

Marketsupport has invested in technology that connects field ex*****on with ordering, inventory management and program operations, giving our teams and clients a much more connected way to manage retail ex*****on.

We took a closer look at why the future of merchandising isn't people or technology. It's both. https://www.marketsupport.ca/retail-merchandising-field-teams-technology/

*****on

Not every Canadian retail merchandising innovator highlighted here is flashy. Some brands win because they are always th...
08/06/2026

Not every Canadian retail merchandising innovator highlighted here is flashy. Some brands win because they are always there, exactly where the customer expects them to be.

Nature's Bounty is one of the strongest examples of this in Canadian pharmacy and grocery, where consistency, placement, and reliability drive performance.

This week’s blog breaks down how they dominate the shelf through ex*****on, not noise.

Read the full blog: https://www.marketsupport.ca/retail-merchandising-innovator-natures-bounty/

*****on

Scaling retail is not just about getting into more stores. It is about maintaining control once you are there. The bigge...
07/23/2026

Scaling retail is not just about getting into more stores. It is about maintaining control once you are there. The biggest challenge is not expansion. It is consistency.

Read the full blog to see how scalable merchandising improves in-store compliance across national retail chains. https://www.marketsupport.ca/in-store-compliance-national-retail-chains/

*****on

More SKUs does not always mean more sales. In many cases, it means more complexity, lower velocity, and weaker shelf per...
07/20/2026

More SKUs does not always mean more sales. In many cases, it means more complexity, lower velocity, and weaker shelf performance.

The brands that are winning are simplifying, optimizing, and executing with precision.

Read the full blog to see how a premium merchandising company supports smarter SKU and shelf strategy. https://www.marketsupport.ca/premium-merchandising-company-sku-shelf-strategy/

*****on

Back to school is one of the most important retail windows of the year. This you know. But high volume does not automati...
07/16/2026

Back to school is one of the most important retail windows of the year. This you know. But high volume does not automatically mean high profitability. Margins are won or lost through ex*****on.

Read the full blog to learn how retail merchandising drives profitability during back to school and beyond. https://www.marketsupport.ca/maximize-profitability-back-to-school-retail/

*****on

Ex*****on gaps are one of the most expensive problems in retail. They don’t show up clearly, but they impact everything....
07/13/2026

Ex*****on gaps are one of the most expensive problems in retail. They don’t show up clearly, but they impact everything. Sales, forecasts, and brand performance.

More CPG brands are addressing this by rethinking how in-store ex*****on is managed.

Read the full blog to see why premium merchandising companies are becoming a strategic advantage. https://www.marketsupport.ca/why-cpg-brands-use-premium-merchandising-companies/

*****on *****on

Some brands fight for shelf space. Others win by owning where decisions happen. BioSteel didn’t just show up in Canadian...
07/09/2026

Some brands fight for shelf space. Others win by owning where decisions happen. BioSteel didn’t just show up in Canadian retail. They positioned themselves exactly where purchase decisions are made, coolers, checkout zones, and high-traffic areas.

That strategy turned visibility into velocity.

In this week’s blog, we break down how placement strategy became their biggest merchandising advantage.

👉 Read the full blog: https://www.marketsupport.ca/canadian-retail-merchandising-innovator-biosteel/

*****on

Poor in-store ex*****on rarely shows up in a report. It shows up in missed sales, inconsistent performance, and unexplai...
07/07/2026

Poor in-store ex*****on rarely shows up in a report. It shows up in missed sales, inconsistent performance, and unexplained gaps between forecast and reality.

Most brands don’t have a demand problem. They have an ex*****on problem.

Read the full blog to understand the hidden cost of poor in-store ex*****on and how it impacts retail performance. https://www.marketsupport.ca/retail-merchandising-in-store-ex*****on/

*****on *****on

Think about the brands you trust in-store. They are the ones that are always there, consistently available, easy to find...
07/02/2026

Think about the brands you trust in-store. They are the ones that are always there, consistently available, easy to find, and familiar every time you walk down the aisle.

That consistency is what turns a product into a habit.

Read the full blog to see how the best in store brand experiences are built through ex*****on, not just branding. https://www.marketsupport.ca/best-in-store-brand-experiences-retail/

*****on

Address

2000 Argentia Road, Plaza 4, Suite 230
Mississauga, ON
L5N1P7

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