KOOSHOO

KOOSHOO creates the finest lifestyle accessories on the planet, for the planet. Kooshoo is a company borne of a want to make a positive impact in the world.

We believe that helping people look good and do good, ultimately leads to people feeling good. And Feeling Good Today and every day is what we’re all about here at Kooshoo.

05/31/2026

Your hair tie is part of the outfit now. We don't make the rules. 🌈

Swipe to style yours →

05/30/2026

Throwback to Rachel teaching us yoga & meditation practices on our YouTube channel 12 years ago 🧘‍♀️ would you want to see more of this content from her?

05/28/2026

things that make me feel like that girl 🤍

· drinking 2L of water a day.
· getting my nails done once a month because I deserve one thing that stays nice.
· booking a staycation every six months because rest isn't a reward, it's a requirement.
· switching from coffee to matcha and actually meaning it this time.
· and yeah, the hair tie that doesn't give me a headache by noon.

it's the small things. it's always the small things.

05/26/2026

Saving this one as a pin so you always know where to find us 📌

🛍️ At Whole Foods Market Markets across the US and Canada

🌿 In your local independent eco shop, refill store, or salon (DM us your city, we’ll find the closest one)

💻 Online at kooshoo.com (free shipping over US$44 and CAN/AUS $55)

📦 On Amazon if that’s easier for you

🏪 Run a shop? Visit wholesale.kooshoo.com or find us on Faire ✨

We’re a small brand from a tiny island in the South Pacific. The fact that you can find us in your neighbourhood shop still feels surreal to us. Thank you for asking, sharing, and stocking 💛

05/21/2026

life doesn't happen in the big moments. it lives in the accumulation of every small choice, every quiet habit, every tiny thing you either take care of or let slide. 🌿

we spend so much energy on the decisions that feel significant. and then we forget that it's actually the small ones that show up every single day.

the hair tie you put on at 7am doesn't feel like a choice. until it's 3pm and your head is pounding and you can't figure out why. that's the thing about the little details. they don't announce themselves. they just quietly shape how your day feels.

we made KOOSHOO for exactly that. not because saving the planet starts with a hair tie (though it helps). but because the quality of your days really is just the quality of the details. and you deserve to get those right.

05/19/2026

A little love letter to the four you keep coming back for 💌

1️⃣ Ocean Pearl Hair Tie: hasn't left the top spot since launch

2️⃣ Everyday Headband in Black: the one you forget you're wearing

3️⃣ SeaToSky Flat Hair Ties: zero dent, zero headache

4️⃣ Purple Frost Crochet Hair Ties: the new one you're already rebuying

Thank you for trusting us with the most ubiquitous, most-used thing in your routine. It means a lot 💛

Shop the bestsellers → http://kooshoo.com (link in bio)

05/15/2026

Sometimes the best shoots happen because someone special says yes 🤍

Thank you Laura and Esteem Beauty (on Norfolk Island) for hosting us!

05/14/2026

lol this is the energy 😌

05/12/2026

The most expensive part of your hair routine probably isn’t the bond treatment. It’s the 50¢ elastic undoing all of it 🫠

The global hair care market hit $87B last year. People are spending more than ever on healthier hair. And then tying it up with a piece of plastic that:

· pulls on individual strands
· creases the cuticle
· puts tension on the temples
· ends up in landfill in 6 weeks

It’s the smallest thing in your routine. It’s also the one piece you’re replacing constantly.

We made KOOSHOO because we couldn’t find a hair tie that respected what people were trying to do for their hair. Organic cotton. Natural rubber. Made by fourth-generation artisans in Japan. Lasts months (even years), not weeks.

It’s the cheapest fix you can make to your routine. 🤍

Shop → kooshoo.com (link in bio)

05/10/2026

Happy Mother’s Day 🌷

KOOSHOO started when Rachel and Jesse were 26. They called it their first baby.

Then Rachel had actual babies. And everything changed.

Becoming a mother didn’t just reshape her daily routine. It changed how she thinks about what we make, who we make it for, and why it matters that every product we put into the world is something she’d be proud to hand to her kids someday.

We’re also lucky to have a team of women who are building this brand and raising humans at the same time. It’s not easy. We don’t pretend it is. But watching them do both with so much heart makes us proud every single day.

To every mum out there: you’re doing something irreplaceable. Thank you. 💛

Address

Victoria, BC

Website

http://www.kooshoo.com/

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