06/03/2026
The making of our most loved set ♡
A two-year-long process. Multiple manufacturers. More revisions than I can count. And a lot of learning along the way.
When I started Buff, I had no experience in fashion or product development. These were the first products I ever designed, sourced, sampled, and brought to life.
Not every idea worked. Not every sample made the cut. Some of the biggest lessons came from starting over.
Looking back at these photos reminds me how much of building a brand is simply figuring things out as you go.
What started as an idea eventually became one of our most loved sets xx
