BADI Culture

BADI Culture Badi Culture - We create bags and accessories. We are from Switzerland and have our roots in Cape Town. Started by Samuel Reichmuth.

The Koei Belt, our wider belt option and the Hoek Belt, designed with a slimmer shape, paired with the Natural Muun Bag ...
13/05/2026

The Koei Belt, our wider belt option and the Hoek Belt, designed with a slimmer shape, paired with the Natural Muun Bag made from organic cotton. Natural tones that work with almost everything. 👌

Thoughtful materials, responsible production and colours that stay timeless ♾️

A combination inspired by light textures, warm tones and travel. 👜 The Luce silk foulard from the Viaggio Series, paired...
11/05/2026

A combination inspired by light textures, warm tones and travel. 👜

The Luce silk foulard from the Viaggio Series, paired with the Tala Cap and worn as a hair tie for an extra layer of styling. Finished with the Sutherland Muun Bag in Natural White and the Kuvert Wallet in Tan, a shade that works easily across seasons and looks.

Thoughtful pieces, designed to be styled again and again between beach days, travel and everyday life.

The Muun Bag, shaped through natural materials.Made from a blend of h**p, Tencel and organic cotton with vegetable tanne...
07/05/2026

The Muun Bag, shaped through natural materials.

Made from a blend of h**p, Tencel and organic cotton with vegetable tanned leather details. Chosen for their durability, texture and softer impact on the environment. 🌿

Designed to be practical, easy to wear and ready to move with you through everyday life.

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That ocean air just before the light fades.Warm, a little salty and heavy in the best way. The kind of feeling you want ...
02/05/2026

That ocean air just before the light fades.

Warm, a little salty and heavy in the best way. The kind of feeling you want to hold onto a bit longer.

This is where a lot of our inspiration comes from. Easy, beachy pieces that feel good to wear and move with you from day into night.

Flora Foulard 🌺 A moment of colour, captured in fabric. Inspired by bougainvillea and warm evening light in Sicily, wher...
30/04/2026

Flora Foulard 🌺

A moment of colour, captured in fabric. Inspired by bougainvillea and warm evening light in Sicily, where shapes and tones come together naturally.

Made from GOTS certified silk with hand rolled edges. Designed in Switzerland and crafted in Italy, it is an easy way to bring colour into your everyday.

Soft, earthy tones that ground your everyday. 🍂 The Kuvert Wallet paired with pieces that sit naturally together. Simple...
28/04/2026

Soft, earthy tones that ground your everyday. 🍂

The Kuvert Wallet paired with pieces that sit naturally together. Simple, considered and easy to carry through each moment of the day.

Designed in Switzerland and made responsibly in Europe and South Africa, these are everyday essentials shaped by thoughtful choices.

A new season, a lighter way of dressing.The Viaggio foulards bring colour and movement into spring. Worn simply around t...
25/04/2026

A new season, a lighter way of dressing.

The Viaggio foulards bring colour and movement into spring. Worn simply around the neck, in the hair or tied to your bag, they add something without feeling too much.💫

Designed in Switzerland and made responsibly in Italy, they are made to be worn across seasons.

For more ideas, explore our styling journal → on the website.

The new Viaggio Serie 🌼 Viaggio means journey. A collection shaped by light, colour and the feeling of being somewhere ...
23/04/2026

The new Viaggio Serie 🌼

Viaggio means journey. A collection shaped by light, colour and the feeling of being somewhere new.

Created with textile designer Elena Völkle and inspired by Sicily. Flora, Aqua and Luce each translate moments into pattern, from blooming bougainvillea to moving water and shifting morning light.

Made from GOTS certified silk with hand rolled edges. Designed in Switzerland and crafted in Italy.

Spring returns in Switzerland.Flowers begin to open, the water moves again and the mountains shift into a softer season....
21/04/2026

Spring returns in Switzerland.

Flowers begin to open, the water moves again and the mountains shift into a softer season. A change in pace, a new perspective and space for new rituals.

A fresh season, and a fresh way of dressing to go with it.

→For inspiration, explore our styling journal on the website.

Inspired by the wild olive tree, found across South Africa.The Wild Olive Foulard is made from GOTS certified silk and c...
16/04/2026

Inspired by the wild olive tree, found across South Africa.

The Wild Olive Foulard is made from GOTS certified silk and crafted in Italy. Light, refined and easy to style, it brings a natural element into everyday wear.

Designed in Switzerland, it carries the connection between landscapes, materials and thoughtful design.

A closer look inside the Sutherland Muun Bag.The label shares the story. A curiosity about our roots, bringing together ...
14/04/2026

A closer look inside the Sutherland Muun Bag.

The label shares the story. A curiosity about our roots, bringing together the playful spirit of Cape Town and the purity of Swiss design. Each piece is made to tell a story of home and invite you to explore.

Guided by what we stand for. Fair and social, made in Europe and South Africa, sustainable and developed in Switzerland.

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Lucerne

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