Playtype

Playtype A type foundry situated in Copenhagen, Denmark and specialising in the curation of type families

In 2010, the Danish brand and design agency e-Types estab their own type foundry, Playtype. Featuring expert-level typeface design, Playtype creates custom-made typefaces for brands and corporations, and has an extensive library of fonts available to individuals or graphic companies. For any project, Playtype believes in distinct and unique typefaces as the main ingredient in strong, modern visual

identities. Besides the corporate business and online type foundry, Playtype also has a flagship store in Copenhagen,
a web shop, and more than 150 reselling stores around the world distributing Playtype posters, mugs, and more. Whatever the format, we embrace and magnify the junctions between typography and aesthetic compositions bringing you fonts, design and beautiful stuff.

Playtype Font Pairings (3) — Royal Theatre & ID00 Serif!⁠Two characteristic fonts that make a sh*t cool match, when used...
04/07/2023

Playtype Font Pairings (3) — Royal Theatre & ID00 Serif!⁠
Two characteristic fonts that make a sh*t cool match, when used together 💥⁠⁠

Available at playtype.com⁠


South East is the Typeface of the Month! 🎉🎉🎉 Thank you for the mention Slanted Publishers
03/07/2023

South East is the Typeface of the Month! 🎉🎉🎉 Thank you for the mention Slanted Publishers

Publish Gothic in use by  in FRAGMENT OF TIME, as part of his final bachelor project at . We love seeing our typefaces p...
23/03/2023

Publish Gothic in use by in FRAGMENT OF TIME, as part of his final bachelor project at .
We love seeing our typefaces put to use in printed matter and especially in beautifully designed books like this.

Berlingske in use at The Met!  If you are in the states, don't miss out on the exhibition Beyond the Light: Identity and...
01/02/2023

Berlingske in use at The Met!

If you are in the states, don't miss out on the exhibition Beyond the Light: Identity and Place in Nineteenth-Century Danish Art.

Super neat work by June Yoon

21/06/2022

Playtype is looking for a full-time graphic designer to join our office in Copenhagen.
You’ll be a part of a small team, helping us stage, present and conceptualise our work across a range of platforms – communicating and further establishing the Playtype story.

You will play a key role in developing promotional material for our typefaces. Creating case studies and visual storytelling that should be executed and communicated on web, soMe channels and occasionally print (specimens and whatever other cool promotional stuff that could be relevant).

We are looking for someone with a strong aesthetic and conceptual approach to graphic design. A interest and appreciation of type and a versatile skillset that enables you to work fluently with static graphics as well as motion, and maybe even the odd bit of coding.
Since you’ll be part of a small close-knit team collaboration is key, but at the same time you should have motivation and understanding for being your own project manager with an ability to plan and coordinate your own work proces.
With the toolbox of graphic designers becoming more nuanced, we don’t want to dictate a specific way of working, but extensive experience in Adobe CS, After Effects and Figma could definitely be seen as beneficial.

Please send an email marked ‘Graphic Designer’ with application and attached portfolio to [email protected].
We look forward to hearing from you.

Sincerely – Playtype

16/06/2022

We are super happy to have been awarded a Creative Circle for the typeface we developed with .⁠
⁠dk

Last week we had the joy of having students from the University of Colorado Denver join us for a intense 1-day type work...
13/06/2022

Last week we had the joy of having students from the University of Colorado Denver join us for a intense 1-day type workshop.
They brought some great energy and did some impressive work in the limited time they were here.

Hope to see you guys again in the not too distant future.

Safe travels.

—— RELEASE PART 3 ——⁠Meet Und - A contemporary type tribute to one of our favourite eras in music. I⁠⁠While we love to t...
03/06/2022

—— RELEASE PART 3 ——

Meet Und - A contemporary type tribute to one of our favourite eras in music. I⁠

While we love to travel time, continents and genres when it comes to what music is playing in the studio, we all share a strong affection for the Psychedelia genre that emerged in San Fransisco in the mid sixties. ⁠

Starting as a progressive grassroots musical exploration that strongly reflected the contemporary zeitgeist, the genre went on to influence some of the greatest bands of our time. But like most noteworthy cultural outbursts the Psychedelia movement transcended music and had a huge impact on everything from fashion, movies, politics, graphic design and of course lettering and type design. ⁠

Und is our contemporary homage to the music, graphics and type of this era. ⁠

Originally made as a quick uppercase-only display typeface for danish fashion brand the typeface was just so fun to work on that we decided to further develop it. ⁠
As soon as we started doing the lowercase the personality of the typeface further materialized, which led to us reworking most of the uppercase, adding round corners and overall refining and reevaluating shapes, ultimately making this creature even more playful, colorful and psych. ⁠

In true stoner fashion Und is wishing you a belated happy 4/20. ⁠

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Last week we cleared out the Publish Gothic exhibition to make space for our next release.  ⁠⁠It is alot of fun to think...
14/04/2022

Last week we cleared out the Publish Gothic exhibition to make space for our next release. ⁠

It is alot of fun to think of ways to utilise this experimental space, and showcase our releases in what we feel are interesting and relevant ways. ⁠

We pretty much get to do whatever we want and coming up with concepts and building type-specific installations is a wonderful break from the daily grind of designing and producing typefaces. ⁠

Thanks for images⁠


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TIDAL. Typed in Nationale.⁠⁠Music streaming subscription service  is using our Nationale typeface across their platform ...
21/03/2022

TIDAL. Typed in Nationale.⁠

Music streaming subscription service is using our Nationale typeface across their platform and in their marketing content. ⁠

Visual identity by ⁠

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Adresse

Vesterbrogade 80B
Vesterbro
1619

Internet side

Underretninger

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