After graduating from the French University in Egypt with a bachelor degree in management & information system, she worked as a banker for few years, then she decided to follow her inner passion for fashion designing. Believing her dreams may come true , she decided to develop her passion with a professional education by studying fashion design and pattern making at the Italian fashion academy. In
2011 , she launched her 1st fashion line with a sport couture collection that quickly became recognized for its elegance and daring designs. in 2019 , she launched KEI DRESS brand , a sustainable brand for the free spirited people who are looking for quality timeless pieces. About the brand:
Purpose
Kei dress is here to design good quality items to last longer suitable for free spirited people and to encourage people to be aware of what they buy and be conscious of sustainable fashion
Vision
We want to be part of the sustainable fashion future in terms of quality and free of trend noise helping people to find all what they need for their travel wardrobe
Mission
We want to create a better future by offering nice designs suitable for different shape with good quality free of trend noise
Value
We are a sustainable brand for free spirit people who enjoy traveling and exploring new experiences
