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ASSOS

Welcome to the official ASSOS of Switzerland page – elevating cycling since 1976. Sponsor Yourself.

More than 48 years, 400+ Olympic and World Championship medals, and 25 patents, ASSOS protocol remains steadfast: always improve. Whether it’s developing our own textiles, stress-testing prototypes with professional athletes, or refining a product over the course of several years, the merging of total comfort and technical performance remains the ace – stitched into every item bearing the name ASSOS.

31/07/2026

We’re here👀💕 starts tomorrow!

Today, we’re with to give you some insights into what the girls from .oatly are living behind the scenes, between preparation, tension, and adrenaline before the big day.

Follow along to see it all! 👀

Allez Les Roses! 🌹

25/07/2026

Alpe d’Huez is more than a climb: it’s a stage where thousands of fans, riders and stories come together.

Through the eyes of , and , here’s a recap of everything they witnessed: the atmosphere, the anticipation, the suffering, the celebrations, and the moments in between.

This is what Alpe d’Huez felt like.

23/07/2026

Alpe d’Huez.
Making some noise w/

FCC GP is ON 🏁🏁🏁

21/07/2026

It’s TT Day.

Allez Les Roses💕,

20/07/2026

👀 Something’s coming back to Alpe d’Huez soon!

We can’t tell you anything just yet, but x | will be there: together with the ASSOS ambassadors:

Stay Tuned!

15/07/2026

Behind every campaign, there’s so much more than what you see.

Hours and hours of production, testing, revisions, and countless details coming together to create one final story.

This is the behind-the-scenes of the X | Spooky campaign.

Enjoy the show. 🎬

13/07/2026

No rest for the wicked... so here’s something that’ll pick up your energy!

A couple. A forest. A casual walk that ends with one of them flying into the sky. Nothing’s as it seems.
They’re back, hovering above France’s biggest and greatest race. The new x Assos Spooky limited edition capsule drops today.

Get out while you can.
Link in bio.

11/07/2026

SAVE THE DATE: July 25th 2026: Paris Global Ride

Join , , .cc and to celebrate the Tour de France!

📌Saturday, July 25th, at Cadillac Opera Paris
📌Welcome & breakfast from 7:30AM
📌Ride starts at 8AM

On the menu: 100km on the exact roads of the TDF. The very ones the peloton will race the next day for the final stage of the 2026 Tour de France.

A rest stop will be waiting at the halfway point to refill your water, sugars, and Maurten gels/bars.
The finish? At Steel Cyclewear, over beers and pizza!
More surprises await throughout the day… so we’re expecting a great crowd!

Link in bio to join!

06/07/2026

Tourmalet.

A name that needs no introduction.
Empty roads, endless views, and one of cycling’s most iconic climbs all to yourself. The kind of ride that reminds you why you started.

04/07/2026

Locked in.
_ is in the Team Time Trial mood.

Adresse

L'Alpe-d'Huez

Site Web

http://www.assos.com/

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