25/10/2024
Absolutely thrilled to announce our new venture studio partnership to create LOMU™ Ultratonic Sports Drinks!
Jonah Lomu, the most recognized rugby player on the planet, was synonymous with speed and power, and was considered truly unstoppable. Sadly, he was taken from us all too soon at the age of 40, nearly a decade ago. However, his legacy continues to live on through his teenage sons, Brayley and Dhyreille Lomu, both budding sports stars in their own right.
I am honoured to take part with Jonah's wife, NADENE LOMU, to create the world’s first ‘ultratonic’ sports drink, inspired by her boys' legendary father. LOMU™ Ultratonic Sports Drinks feature a unique combination of pure New Zealand water, electrolytes, minerals, vitamins, carbohydrates, and protein. Designed for the next generation of professional athletes, weekend warriors, and fitness enthusiasts alike, LOMU™ Ultratonic Sports Drinks aim to naturally enhance sports performance and help young athletes Be Unstoppable™.
More exciting details to follow.
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