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Prada Since 1913 Prada has been synonymous with cutting-edge style.

His intellectual universe unites concept, structure and image, through codes that go beyond trends. His fashion transcends the product: it is the translation of the conceptual into a universe that becomes a point of reference for those who love to experiment, challenging conventions.

29/10/2026

Luther Ford and four illustrated characters are immersed in a hand-drawn story of homecoming, in the Prada Holiday 2026 campaign.
Discover “Drawing Prada”: https://tinyurl.com/mw5zukcs

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28/10/2026

Prada Ambassador Sadie Sink in “Drawing Prada”.
The Prada Holiday 2026 campaign combines real-life action with a world of hand-drawn animation and characters, realized with old-school techniques from the golden era of cartoons.
Discover the campaign: https://tinyurl.com/yx4anph5

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“Drawing Prada”: a celebration of craft and process. Created with the anachronistic technique of hand-drawn illustration...
27/10/2026

“Drawing Prada”: a celebration of craft and process.
Created with the anachronistic technique of hand-drawn illustration, the Prada Holiday 2026 campaign invents an ensemble of whimsical characters and landscapes, starring Luther Ford, together with Prada Ambassadors Chen Haoyu, Maya Hawke, Kelvin Harrison Jr., and Sadie Sink.
Discover the new Prada Holiday 2026 campaign: https://tinyurl.com/4hfd465j

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27/10/2026

Introducing “Drawing Prada”, the Prada Holiday 2026 campaign.
A Prada fantasy created by hand, an experiment in craft. A team of legendary animators creates a hand-drawn world of characters for Prada Ambassadors Chen Haoyu, Maya Hawke, Sadie Sink, and Kelvin Harrison Jr., together with Luther Ford.
Discover “Drawing Prada”: https://tinyurl.com/4hfd465j

Creative Directors: and
Photographer and director:
Animation Direction:
Campaign Creative Direction:
Cast:

James from CORTIS wears   in a recent issue of Vogue Man Korea. The editorial was photographed by Oh Sungjae and directe...
26/10/2026

James from CORTIS wears in a recent issue of Vogue Man Korea. The editorial was photographed by Oh Sungjae and directed by Ga Namhee.

Roberto Bolle wears   in a recent issue of Vogue Italia. The editorial was photographed by Szilveszter Makó and styled b...
25/10/2026

Roberto Bolle wears in a recent issue of Vogue Italia. The editorial was photographed by Szilveszter Makó and styled by Lisa Jarvis.

Liu Wen wears   in a recent issue of W Magazine China. The editorial was photographed by Oliver Hadlee Pearch.
25/10/2026

Liu Wen wears in a recent issue of W Magazine China. The editorial was photographed by Oliver Hadlee Pearch.

Prada Ambassador Benedetta Porcaroli wears   in a recent issue of Behind The Blinds. The editorial was photographed by R...
25/10/2026

Prada Ambassador Benedetta Porcaroli wears in a recent issue of Behind The Blinds. The editorial was photographed by Riccardo Meroni and styled by Marco Drammis.

Prada Ambassador Nicholas Hoult wears   in a recent issue of ICON America. The editorial was photographed by Craig McDea...
24/10/2026

Prada Ambassador Nicholas Hoult wears in a recent issue of ICON America. The editorial was photographed by Craig McDean and styled by Tony Irvine.

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