17/06/2026
Unstructured but never uncomfortable.
I’ve seen a real rise in the amount of orders for less structure and more comfort recently. And I agree. When I’m dressing things down a little, taking some of the structure out of the coat can really emphasise the relaxed comfortable look.
By structure I am referring to the internal components through the front of the coat that gives it shape and strength. Also the structure of the shoulders and removing any padding, to keep a natural shoulder line.
Italian tailors have perfected this look over centuries and now it’s becoming a go to style in the UK for that effortless tailored look. Want to know more, come have a chat and let me show you more in person and in detail.
Cloth by .hollandandsherry