Ozcan Sourcing

15/01/2026

H&M Group now operates across 3,600+ stores in nearly 80 markets, alongside strong online expansion across its portfolio brands.

Scale like this requires robust, flexible and compliant supply chains, not just volume.

For suppliers and brands, the challenge isn’t only production, but also:
• Speed to market
• Consistent quality across regions
• Responsible sourcing & compliance
• Agile partners who can scale up and down

Going into 2026, the brands that succeed will be those working with fewer, stronger, and more agile sourcing partners.

At Ozcan Sourcing, we work closely with manufacturers and brands to support these evolving global requirements.

Source: H&M Group – Markets & Expansion (31 Aug 2025)
https://hmgroup.com/about-us/markets-and-expansion/

OzcanSourcing

15/11/2024

The “State of Fashion 2025” report, released this week, offers key insights into the industry’s future. Thanks to everyone who contributed to this comprehensive analysis. Here are some notable highlights:

🌍 Global Landscape
• Growth: Fashion industry revenue is expected to grow in low single digits, reflecting persistent economic challenges. Only 20% of executives are optimistic about 2025.
• Consumer Evolution: Over 70% of shoppers plan to continue buying, prioritizing value over luxury as well as resale and off-price.

📈 Regional Shifts
• India: The country is emerging as a fashion powerhouse, with its mid-market sector growing 12-17% annually. A 430M+ middle class and growing digital adoption make it a top focus for global brands.
• Japan: Luxury is booming, projected to grow 8-12% in 2025, fueled by a weakened yen and record-breaking tourism recovery.
• China: With GDP growth slowing to 4.5%, brands are shifting focus to other Asian markets like Korea and Vietnam.

💡 Key Trends Driving Change
AI in Retail:
a. AI-Powered Product Discovery
b. Digital Innovation in the Fashion Industry
c. Personalization via AI
d. AI in Inventory Management
e. AI and Consumer Behavior Insights

📦 Supply Chain Transformation
• Nearshoring on the Rise:
o Latin America: Mexico is emerging as a top sourcing hub, with costs 3-4x lower than China and significantly faster delivery times.
o Turkey: A preferred choice for Europe, cutting lead times from 150+ days to under 50 days. Turkey’s share of global textile production has doubled over the past two decades. Share of textile and apparel exports to Europe reached 6 percent, surpassing Vietnam
o Advantages include increased supply chain traceability and reduced order-to-fulfilment times

🌱 Sustainability Stays in Play
• While economic pressures challenge investments, 63% of brands must accelerate efforts to meet 2030 climate goals. Collective action remains critical.

✨ The future of fashion is evolving. Brands that embrace change, innovate, and focus on emerging markets will thrive.

23/10/2024

Inditex Sales Breakdown by Brand! 📊
Zara & Zara Home dominate the group’s sales at a massive 72.5%! 💥

Here’s the full breakdown:
• Zara & Zara Home – 72.5%
• Bershka – 7.3%
• Pull&Bear – 6.5%
• Stradivarius – 6.5%
• Massimo Dutti – 5.1%
• Oysho – 2.1%
A true global fashion powerhouse! 💼✨
Inside the Secret World of Zara

12/02/2024

Exploring the threads of innovation and style at Pure London Fashion show! From runway to reality, uncovering the latest trends and timeless classics.

06/08/2023

Where it all begins

17/07/2023

Nice to see new brands at Pure London show

15/02/2023

It was very nice to participate at Pure London Feb’23 show. Even though the schedule was busy, it is always a pleasure to meet with new brands.

05/02/2023

Fashion is responsible for up to 10% of humanity’s emissions of planet-warming carbon dioxide, more than international air travel and shipping combined.

We will be witnessing from h**p to fungus, eucalyptus to bamboo, a growing number of start-ups that are looking to nature for just those kinds of solutions. And they’re getting noticed by global retailers like Sweden’s Hennes & Mauritz AB (H&M), which wants to make all its products from recycled or sustainably sourced materials by 2030.

09/02/2022

Our sourcing team visited Pure Scoop London today.

31/12/2021