27/04/2026
Since first collaborating with British car manufacturer Morgan Motor Company for the inaugural ‘Concours on Savile Row’ in 2022, we’ve had the pleasure of driving various Morgans, kindly loaned to us by Morgan Works London. This showroom in Kensington is more like a boutique than a car showroom and unlike any other!
Actor Tom Ward, best known for his role as Dr. Harry Cunningham in Silent Witness, featured in our short film promoting our Morgan collaboration and seventy-five years ago, the original “Plus 4” made its debut in The Autocar magazine. Fast forward to 2025 and the “Plus Four” is now Morgan’s best-selling model, proudly existing as one of the longest-established nameplates in the automotive industry.
Similar to our own bespoke tailoring, the Morgan Plus Four is fully customisable. Every design detail can be uniquely specified for the individual, making this a truly original vehicle. And like us here at Number 10 Savile Row, Morgan is still a family-owned business and proudly making in Britain.
In a world often shaped by mass-production, uniformity and short-lived experiences, bespoke tailoring and the Morgan Plus Four have never felt more relevant.
As an entry level to our bespoke tailoring house, we sell a curated selection of eight ready-to-wear suits, available to buy online and in-store on Savile Row. Modelled here, the single-breasted two-piece Super 100’s navy blue flannel ready-to-wear suit with two button jacket, side vents and straight pocket flaps.