THE HOUR

THE HOUR Luxury womenswear brand dedicated to creating contemporary pieces that drape, frame and flatter the

A little sunshine, in full bloom. 🌼Our Carline Rose Print Cotton Tiered Maxi Dress — effortless, feminine and made for l...
20/08/2026

A little sunshine, in full bloom. 🌼

Our Carline Rose Print Cotton Tiered Maxi Dress — effortless, feminine and made for late-summer days.

Discover our beautifully draped satin kaftans and co-ordinated sets, made for sunlit days, poolside lunches and balmy ev...
14/08/2026

Discover our beautifully draped satin kaftans and co-ordinated sets, made for sunlit days, poolside lunches and balmy evenings.

Lemon yellow, sun-drenched days and the lingering warmth of summer. 🍋
11/08/2026

Lemon yellow, sun-drenched days and the lingering warmth of summer. 🍋

Sunshine, Styled ☀️Discover our Sunshine Yellow Tiered Maxi Dress crafted in luxuriously soft Liberty Tana Lawn® cotton....
09/08/2026

Sunshine, Styled ☀️
Discover our Sunshine Yellow Tiered Maxi Dress crafted in luxuriously soft Liberty Tana Lawn® cotton. Flattering, feminine and made to move beautifully—from summer celebrations to sun-filled escapes.

Understated, elevated, unmistakably THE HOUR. Chocolate-brown linen and relaxed tailoring for effortless summer dressing...
06/08/2026

Understated, elevated, unmistakably THE HOUR. Chocolate-brown linen and relaxed tailoring for effortless summer dressing.

04/08/2026

From chocolate brown to soft latte - timeless linen sets you’ll reach for season after season.
Linen sets | Summer outfits | Premium linen | Size-inclusive fashion | UK 12–28

Chocolate brown. Rich in tone. Timeless by nature.Crafted in premium linen. Designed for curves.
31/07/2026

Chocolate brown. Rich in tone. Timeless by nature.

Crafted in premium linen. Designed for curves.

26/07/2026

The Linen Edit
Discover effortless summer dressing in beautifully breathable linen.
Relaxed tailoring, refined silhouettes and THE HOUR’s signature curve-conscious fit—made for warm days and beyond.

The female form has inspired artists for centuries.It continues to inspire everything we create at THE HOUR. 📸A N I S S ...
24/07/2026

The female form has inspired artists for centuries.
It continues to inspire everything we create at THE HOUR.

📸A N I S S A K E R M I C H E

09/07/2026

The ease of linen.
The polish of tailoring.

Our linen sets are made for slow summer days, refined escapes and everything in between.

Address

London
W1U1NF

Opening Hours

Monday 11am - 6pm
Tuesday 11am - 6pm
Wednesday 11am - 6pm
Thursday 11am - 6pm
Friday 11am - 6pm
Saturday 11am - 6pm
Sunday 11:30am - 6pm

Alerts

Be the first to know and let us send you an email when THE HOUR posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to THE HOUR:

Shortcuts

Share