Samantha Sage

Samantha Sage Samantha Sage is the founder, owner and designer of the highly successful and unashamedly British sw

Whenever we hear from a happy client we do a little happy dance! So needless to say when Kate recently wrote to say tha...
02/06/2026

Whenever we hear from a happy client we do a little happy dance!
So needless to say when Kate recently wrote to say that -
‘The parcel arrived this morning and I am thrilled with both the costume and the wrap. Very much my colour and I am delighted, thank you so much for going the extra mile in keeping me informed of progress and also of managing to find the details. The best customer service ever! Thanks so much.

we’re cued up a tune and while not exactly on the dance floor did a move or two around the kettle because as a small business we value every single one of our clients and really appreciate your orders.

We didn’t invent the bikini…..we just perfected it!So this Bank holiday and beyond whether you’re sunning yourself in Ba...
24/05/2026

We didn’t invent the bikini…..we just perfected it!
So this Bank holiday and beyond whether you’re sunning yourself in Balham or Bali we have a bikini to suit you.

Swim into 2026 with our new season collection .It’s summer somewhere so time to get ready to feel sunshine on your skin...
03/04/2026

Swim into 2026 with our new season collection .

It’s summer somewhere so time to get ready to feel sunshine on your skin.
Our timeless but bold designs will keep you covered from Bognor to Bali and beach to poolside!

💫 Effortless style, all summer long. 💫"Thank you so much — the swimsuit is absolutely stunning and I'm thrilled with it!...
30/07/2025

💫 Effortless style, all summer long. 💫

"Thank you so much — the swimsuit is absolutely stunning and I'm thrilled with it!" ~ Karen 💙

✨ One very happy customer! ✨“I just had to share how much I love the style of this swimsuit — and the colour? Absolutely...
18/07/2025

✨ One very happy customer! ✨

“I just had to share how much I love the style of this swimsuit — and the colour? Absolutely stunning. Couldn’t be happier!” 💖🌊

💙 Totally in love with this one! 💙“The most gorgeous colour and the fabric quality is just lovely — not to mention super...
12/07/2025

💙 Totally in love with this one! 💙

“The most gorgeous colour and the fabric quality is just lovely — not to mention super forgiving!” 💫

“A revelation.” ✨We’re so grateful for kind words like these — especially from women who’ve spent years searching for th...
27/06/2025

“A revelation.” ✨

We’re so grateful for kind words like these — especially from women who’ve spent years searching for the perfect fit.

Discovered via the Liz Earle podcast, this lovely customer found not only flattering, beautifully made swimwear, but a service she called “outstanding in every way.”

That’s what we’re here for 💙

I've loved helping so many wonderful customers this summer - thank you to each and every one of you.
24/06/2025

I've loved helping so many wonderful customers this summer - thank you to each and every one of you.

Look good, feel even better.At Samantha Sage, luxury and responsibility go hand in hand. We’re proud to craft our swimwe...
20/06/2025

Look good, feel even better.

At Samantha Sage, luxury and responsibility go hand in hand. We’re proud to craft our swimwear right here in England, using eco-conscious fabrics that are kinder to the planet — because style should never come at the earth’s expense. 🌎

Thank you for choosing to shop with intention. 💙

Slow mornings, strong coffee, and a view worth lingering over. 📸There’s something magical about those first quiet holida...
17/06/2025

Slow mornings, strong coffee, and a view worth lingering over. 📸

There’s something magical about those first quiet holiday moments — when the sun’s warm, the world’s still, and the day is entirely yours. ✨

Where are you dreaming of waking up next?

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London

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