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Monday 10:00 - 18:00 Tuesday 10:00 - 19:00 Wednesday 10:00 - 18:00 Thursday 10:00 - 19:00 Friday 10:00 - 19:00 Saturday 12:00 - 17:00

IT'S A SHIRT

Home
Greece
Athens
IT'S A SHIRT

Shirts, projects, collabs and fun. Made in Athens, spread globally. It. Is. The verb 'to be' , portrays the existence, the identity of something. A shirt.

The third person of the personal pronoun which can refer to a person, a place, a thing, an idea. A garment which covers the upper part of the human body. It can be made of a light (or not) fabric, it might have a collar, buttons and sleeves. It's a shirt. A newborn shirt brand based in Athens. It manifestates the values of slow fashion, natural colours, textures, collaborations, humour , simplicit

y, openness, timelessness, gender neutrality. It desires to attract human beings who are concerned about the history behind a garment, yet also the values that engages. Each and every piece is produced in Athens of Greece under entirely sustainable conditions.

31/05/2026

We are beyond excited
that friend and beloved photographer
Adrianna Glaviano shot our new CLASSICS
on her mother in Philadelphia, U.S.A.

This is a small summer drop featuring a few short & long sleeve shirts in our classic design, before the main summer collection launches in June. You can find ripstop cotton, transparent woven stripes, lightweight poplins and playful yet eclectic colour combinations. Limited pieces available, enjoy!

05/05/2026

DOLPHIN refined shirt:

We crafted this garment from
dead stock white Italian poplin with
vertical woven dark and light blue stripes
that remind us of details created with traditional looming. The silhouette is long yet quite tailored and it is finished with 1 millimeter stitching. Small run edition, no re-stocks!

Daphne Iliaki Marco Arguello 📷

26/04/2026

This is our
APPLE CIDER polo:

Bright butter yellow cotton
with woven-stitched white and blue stripes
alongside its surface. The garment is finished
with big mother of pearl buttons. Happy Sunday!

19/04/2026

Casa series features our updated
long-sleeve polo shirt in a variety of
tasteful fabrics: lightweight, textured, ripstop
cotton, piqué, allowing our skin to breathe.
Its relaxed, unisex fit makes it an everyday shirt
that can also match a smart look.

Each garment is produced in our family-owned workshop in Athens, ensuring our quality and care in every stitch.

Available only online and in-store!
www.itsashirt.gr

12/04/2026

🌼 Springtime captured
for our new drop coming
next next week. Happy Greek Easter!!

25/03/2026

𝗕𝘂𝘁𝘁𝗲𝗿 𝗦𝗰𝗼𝘁𝗰𝗵 probably owns the finest fabric
we gathered for the spring ”Out of office” series.

This smooth, supraluxe, Swiss poplin is characterized
by its buttery-soft feel against the skin, making it appropriate for the forthcoming spring and summer temperatures, yet it can be worn all seasons around.

Its color palette is yellow and blue which reminds us
of sea and sun. Enjoy!

Daphne Iliaki
Marco Arguello

20/03/2026

We met Quinn a few years ago,
when she gave a performance reading
draft texts from her book LIKE A WOMAN.

Since then, we have admired her work, her writing,
poems, art criticism, voice and personality. Feeling fortunate that she also appreciates our work, we were given the chance to have her as a model for the ”Out of office” spring series. Quinn is wearing the 5th Avenue shirt crafted from crisp, white poplin with multi-width black stripes and finished with mother of pearl buttons. Available online and in our store.

13/03/2026

”OUT OF OFFICE” SPRING ’26

Having selected a range of tasteful fabrics,
we are grateful to present you our spring
”OUT OF OFFICE” series. This selection of fabrics
offers a refreshing feeling against our skin, colours that
reflect rays of light as well as a sense of hope we wish
to share around us. We hope you’ll love this series as
much as we enjoyed creating them. Some shirts are only one per size and most of them are two per size.
Available online & in our refreshed physical store!

www.itsashirt.gr

05/03/2026

Making shirts for everyone
has always been exciting and inspiring .

This is our first attempt on our CLASSIC design
to create the baby version of it. Thank you sweet
George for trying out ! There are many things coming
this spring/summer so this project will take place a bit later!

📷 Sophia Mouratidou in their brand new beautiful roastery space

22/02/2026

COOKIE DOUGH
is our unisex, long sleeve,
squared fit over shirt.

We crafted this garment from a dead stock fil-à-fil
cotton sourced in Italy. This fabric has thread to thread characteristic, the light colour weave and the dark one.
The over shirt presents a unisex, boxy silhouette, wing collar, two front pockets, and long sleeves with squared cuffs. The last ones are still available online&in our physical store!

Photos by Daphne Iliaki

Address

Asklipiou 67
Athens
10680

Opening Hours

Monday	10:00 - 18:00
Tuesday	10:00 - 19:00
Wednesday	10:00 - 18:00
Thursday	10:00 - 19:00
Friday	10:00 - 19:00
Saturday	12:00 - 17:00

Website

http://www.itsashirt.gr/

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