Instinct

Instinct Instinct returns as a reminder that surfing is life… and the rest is details.

20/08/2025

Stoked to have join the Instinct Grom Team.... bringing the stoke 🤙🤙

isn’t just making waves — he’s carving mountains too.4x Gold in Snowboard X and GS. Absolute weapon.Proud to back legen...
16/07/2025

isn’t just making waves — he’s carving mountains too.

4x Gold in Snowboard X and GS. Absolute weapon.
Proud to back legends like Gus who bring the heat in and out of the water. 🤙🤙🤙

J Bay window opens today!!! Whether you’re cheering on your fantasy picks or just here for the hot chocolate and wipeout...
11/07/2025

J Bay window opens today!!! Whether you’re cheering on your fantasy picks or just here for the hot chocolate and wipeouts, layer up and look legendary in Instincts J-Bay winter bundle!

Chasing tubes since 1979 🤙🏽
27/06/2025

Chasing tubes since 1979 🤙🏽

Flying lessons with Wilko ✈️
25/06/2025

Flying lessons with Wilko ✈️

Almost sold out: Our Instinct 'Durban Pant' is one of our core winter staples with a loose, comfortable cut, five-pocket...
20/06/2025

Almost sold out: Our Instinct 'Durban Pant' is one of our core winter staples with a loose, comfortable cut, five-pocket jean styling, and subtle flag details.

Snag one of the last pairs at instinct.surf

Surf-bleached nostalgia.
20/06/2025

Surf-bleached nostalgia.

Different generations. Same Instinct… and showing unbridled commitment.
14/06/2025

Different generations. Same Instinct… and showing unbridled commitment.

Doesn’t matter if you are a World Champ or just some average bloke. There's a special feeling you get when reunited with...
13/06/2025

Doesn’t matter if you are a World Champ or just some average bloke. There's a special feeling you get when reunited with a stick from your past.

Instinct pants: Comfortable. Classic. Lived in.Made from 100% recycled materials. Made for living, not just wearing.
13/06/2025

Instinct pants: Comfortable. Classic. Lived in.

Made from 100% recycled materials. Made for living, not just wearing.

“We need to respect the oceans and take care of the sea like our lives depend on it. Because they do.” - Sylvia EarleAs ...
07/06/2025

“We need to respect the oceans and take care of the sea like our lives depend on it. Because they do.” - Sylvia Earle

As surfers, the ocean isn’t just where we find joy, it’s where we find purpose.
Every wave we ride, every stitch we sew, and every step we take towards sustainability is driven by a deep respect for the sea. This World Oceans Day, we’re reaffirming our promise to protect what gives us so much.

Whilst our brand's journey towards sustainability is ongoing, we strive to improve every day, knowing that every small action contributes to a larger wave of positive impact.

Who is with us this ?

Saturday surf check with our Instinct Core Trunk. Made from 100% recycled materials. Made for a laid-back lifestyle.
06/06/2025

Saturday surf check with our Instinct Core Trunk. Made from 100% recycled materials. Made for a laid-back lifestyle.

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