PHIR

PHIR A brand new life for those old clothes in your wardrobe! Craft Centric, Circular Design

Founder: Maitri Ravishankar (NID, India)

Message for Appointments

The whole of May has been about tuning out and tuning in. It's always a challenge for me to just stop thinking about wor...
01/06/2026

The whole of May has been about tuning out and tuning in. It's always a challenge for me to just stop thinking about work and not be overwhelmed by it.

These pants were part of the pilot collection when we started out 3 years ago. It got shelved because it needed too much time, or I forgot where I kept it very safely, or I'd worked on it for a while and got bored. Happens. So I kept it for another day and that day came now. One whole month of working on this alone, on and off.

Whenever the thought of work came, I just picked these up and worked them so I could tell my brain it's busy with "work" already. Throughout music like this played along. I have a whole playlist.

I can't thank enough for his constant support and patience but also just his presence 🥹🤗
They turned out good in the end no?



We are a mending and upcycling service that takes your old, worn, damaged clothes and gives them a renewed life. We practice visible mending using hand embroidery and appliqué. It’s small, it’s slow, it’s sustainable and run by a team of passionate women!

37 hours working on these pants. Still quite a bit to go.What I've learnt from my pause so far:1. I don't enjoy social m...
11/05/2026

37 hours working on these pants. Still quite a bit to go.
What I've learnt from my pause so far:
1. I don't enjoy social media. I do it because I have to. And some of you tell me I'm good at it so I think I'm enjoying it. I'm not.
2. I have a LOT of great ideas and I don't follow through because I'm overwhelmed. The ideas come fast. It takes way way longer to test them. And I'm running a race I never signed up for, infact I had deliberately dropped out of. But I'm still running it, without realising.
3. There are no rules to build something like this. I have to stop looking at this like a business and look at it as a sustenance. That'll take pressure off. And make it easier to pick values over money always!
4. You all seem to be very aligned with me and what Phir stands for. I don't know how it happened. But I'm so very glad it has.

Let's make our own path 💚✨



We are a mending and upcycling service that takes your old, worn, damaged clothes and gives them a renewed life. We practice visible mending using hand embroidery and appliqué. It’s small, it’s slow, it’s sustainable and run by a team of passionate women!

Yesterday I realised I haven't sat in silence in a very very long time. Possibly years! There's always music, an audiobo...
06/05/2026

Yesterday I realised I haven't sat in silence in a very very long time. Possibly years! There's always music, an audiobook, a podcast or a movie playing in the background. My overwhelm is in some parts coming from constantly consuming content too, I thought. So I worked in silence yesterday.
It was excruciating in the beginning. Checked the time 15min in. But ended up sitting there for 1.5h. Allowed all of my thoughts to come but none were allowed to linger.
After a meal break when I say back down to work, I thought, enough for today with the silence. Let me play some movie. And then stopped it 15min in. I just didn't need something to drown out my thoughts anymore.
That was yesterday. Today I needed some drowning out 🤭 But doing this exercise reminded me that it IS possible. I'll do it more often now!



We are a mending and upcycling service that takes your old, worn, damaged clothes and gives them a renewed life. We practice visible mending using hand embroidery and appliqué. It’s small, it’s slow, it’s sustainable and run by a team of passionate women!

04/05/2026

So many of you are going to come at me with "I told you so!" 🤣 Yes dost. I'll try and listen more!

I'm not sure how long I need this break for. Maybe a week, a month, can't say just yet. But I'll share as soon as I know!
For now, if you've liked what I've shared here so far, please continue engaging with the bare basic posts coming next.

For those of you whose orders are pending, don't worry, your work is continuing, just not going to spend as much time here.
And not taking up new orders until I can get myself sorted 💚

Describe to me, badly only, which of these you want to know the story behind next. I'll give you an example: that one th...
16/04/2026

Describe to me, badly only, which of these you want to know the story behind next.
I'll give you an example: that one that looks like the corridor from The Shining 👯‍♀️

Catalogue link in the bio for those who've discovered an oil stain on their tees today 💚✨



We are a mending and upcycling service that takes your old, worn, damaged clothes and gives them a renewed life. We practice visible mending using hand embroidery and appliqué. It’s small, it’s slow, it’s sustainable and run by a team of passionate women!

14/04/2026

Don't forget to check the size of the patch to match to your damage.
If you need help, as always I'm just a DM away 💚✨

Catalogue link in the bio!

All student work 🥹💚✨ and their (anonymous) feedback! Mending has gone from our culture and these workshops are a way for...
09/04/2026

All student work 🥹💚✨ and their (anonymous) feedback!
Mending has gone from our culture and these workshops are a way for me to help bring it back! So if it resonates with the participants this deeply, it's a big deal to me 🥹

If you want to be part of this community too, DM to register!

✨Rafoo Rhapsody: 2nd edition✨

Venue: Local Sustainable Living, Maradu (Kochi)

Date: 11th April

Time: 3pm-6pm

Cost: Rs1500/- for one, 2800/- for two, so bring a friend!

Age: 17+years

Theme: AR Rahman

All materials will be provided along with week long remote support to finish your projects!
Just bring your lovely selves and your damaged clothes!
Snacks and drinks (1 complimentary) from



We are a mending and upcycling service that takes your old, worn, damaged clothes and gives them a renewed life. We practice visible mending using hand embroidery and appliqué. It’s small, it’s slow, it’s sustainable and run by a team of passionate women!

Address

Bangalore
560017

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm

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