In the Indian context, ever since the sari has existed, the blouse has been its constant companion, dictating and determining the overall appearance of the woman wearing it, allowing us, an insight into her social context, her fashion aesthetic and in a sense, her personality and her identity. Over time, the blouse has evolved an exclusive identity of its own, empowering the woman to exercise her
choice in deciding an ensemble represents her. It is against this backdrop that The Blouse Studio, as an idea, finds its genesis. The Blouse Studio is an opportunity that enables women in the now to exercise their choice to determine for themselves an appearance that is a reflection of their attitudes, value systems and cultural context. The Blouse Studio is also a celebration of the journey of togetherness that the sari and the blouse have enjoyed in the past and will continue to, as time goes by. It is equally an appreciation of the concept of individuality and an acknowledgement of the value of inter-connectedness in the very dynamic dialogue of the ensemble as a whole.
