10/04/2026
Bentley Motors today reveals Priyanka Chopra as the new Global Brand Ambassador, marking a new collaboration with the internationally recognised actor and producer. The announcement is accompanied by a new campaign launching this weekend, with a complementary film set to premiere in the coming weeks. Priyanka speaks candidly to the camera about her life, career, and creative outlook, alongside a suite of photography.
Priyanka joins Bentley’s growing roster of global ambassadors, including Co-Creative Directors Greg Williams and Mai Ikuzawa, who were appointed by the brand in September last year.
Priyanka’s diverse body of work has captivated global audiences for nearly 25 years. Priyanka is an acclaimed member of the global film industry, a producer, New York Times best-selling author, entrepreneur, and investor. As a UNICEF Goodwill Ambassador, she is known for her advocacy for education and children’s welfare, using her platform as a global icon to drive tangible change.
Shot in an authentic, documentary style, the new film captures an intimate, conversational exchange between Priyanka and Greg, offering a more personal insight into her life and creative outlook. Filmed at Sony Studios, Los Angeles, Priyanka voices her love for being on set and the creative magic that can occur during a day’s work as a performer and producer, with a Bentley Continental GT subtly integrated throughout.
Priyanka says, “I’ve always been drawn to Bentley’s commitment to craftsmanship and storytelling, because there’s an intentionality behind every detail that feels rare. As someone who lives for the creative energy of being on set, this collaboration felt instinctive. It’s about shared values, but also about a shared appreciation for the process behind what we create.”
Ben Whattam, Marketing Director for Bentley Motors, reflects, “Priyanka brings a fresh energy and authentic perspective that aligns with Bentley. The film’s relaxed style allows her voice and personality to come through naturally, creating something more authentic than traditional advertising.”
