Urthlabel

Urthlabel Fashion that cares.

23/04/2026

denim roma co-ord painting the town blue 🩵
comfy & chic is her middle name 🫶🏻

Shop the look from our website ✨

23/04/2026

Serving white shirt, but upgraded ⚡️
She comes with a lil drama - scarf in place, waist snatched, comfort untouched.

Because basics should never be boring!

Live on our website now, link in the bio ✨ [or just DM us 👀]

the urthlings have announced summer dresses as the major stable this season ☀️✨ As the long weekend comes closer, do not...
20/04/2026

the urthlings have announced summer dresses as the major stable this season ☀️✨

As the long weekend comes closer, do not forget to purchase your favourites before you hit the road to your next vacation spot 💛

17/04/2026

A simple set with infinite possibilities! Versatile is an understatement with this one! Watch till the end to see a number of ways in which we have styled it! If you have a unique way, tell us in the comments!

Top quality, handled with the best care, good prices! Shop now!

14/04/2026

STOP & check out the set of your dreams 🖤

Live on our website ~ link in the bio ✨⚪️⚫️🫶🏻

Back with part 2 of Itika's Insights! Save yourselves from the heat (and look super cute while doing it) with 's top 5 ...
10/04/2026

Back with part 2 of Itika's Insights! Save yourselves from the heat (and look super cute while doing it) with 's top 5 picks ☀️💛

Look 1 - Eleanor Set
Look 2 - Firenze Set
Look 3 - Tropez Dress
Look 4 - Roma Set
Look 5 - Ayla Dress

More such looks on our website! Link in the bio ✨

09/04/2026

BTS vs The actual outfit 🤩

The making of ~ saira set ~ 🌸🩷💗

07/04/2026

The Camille Dress ~ in two colour ways 🖤🩷

She's quirky, sassy & elegant, all in one. Shop now on our website ✨

Link in our bio!

04/04/2026

The actual makers of our pieces gave their opinions, & its definitely a mixed bag! Whats your favourite piece? 👀💗

02/04/2026

Your favourite summer look is back & with the perfect trend 🫶🏻

~ The Firenze Set in polka dots 🖤🤍

DM for the link or find this beauty on our website now!

01/04/2026

Hopping on the voice note trend bandwagon with our own twist! Starting our brand new series- Itika's insights 🫶🏻🍋💛

~ Happy shopping! 🍭

Shop Itika's favourite looks on our website! Link in our bio ✨

Hey squad!! I’m Ralph, Urth Label’s Chief Cuddles Officer 🐾, and I’ve got a paw-some announcement! Our Christmas sale dr...
05/12/2025

Hey squad!! I’m Ralph, Urth Label’s Chief Cuddles Officer 🐾, and I’ve got a paw-some announcement! Our Christmas sale drops TONIGHT AT MIDNIGHT! 🎉 🎄 I’ve picked out the best deals on your fave styles just for you!! And, btw, check me out till the last slide, hehe 🐶

Lots of love,
Ralph , CCO.

✨

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Delhi
110003

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