Milan studio- �Via Conservatorio 11, 20122 Milano, Italy Since its inception in 2001, the label has explored authentic hand-woven textiles from Chanderi silk to Khunn (a Karnataka-native weave that Vaishali helped revive), perennially telling culturally rich tales of the country’s heritage. The brand endeavours to take these diverse, intricate traditions to the global stage through her renditions
of classic weaves in unconventional
silhouettes — making each Vaishali S creation a masterwork of wearable art that flaunts a rich history. The label’s artistic vision is founded on rethinking age-old textile traditions in an evolving modern world. The brand also espouses the values of sustainability, zero-waste, and circularity as practiced in traditional Indian villages. Likewise, its operational processes are also with the weaver in mind — ensuring their economic stability along with taking their art to the world. The aim is to shift the “Made in India” tag from the margins into a tenet of mainstream design. Vaishali S has presented their collections in various high-profile fashion events in India and abroad, including the New York Fashion Week in 2015. The label’s inclination for a global style also prompted Alessandro Giuliani (Managing Director of SDA Bocconi Asia Center), who also shares the designer’s love for Indian weaves, to join hands with Vaishali S in 2018 — making it an Indo-Italian label. 2021 catapulted Vaishali S to the centre of the haute couture world when Vaishali became the first female designer from India to present at the Paris Haute Couture Week in July.
