Luella

Luella Join us on our journey of self acceptance - and rediscover with our lingerie collection

24/03/2026

Let’s be real: In an Indian summer, you are going to sweat. 🥵 But your bra shouldn’t make it worse.

If you want perfect shape and modesty under light summer clothes—without feeling like you are wearing a heavy winter jacket—meet Luella Pure Cotton Comfort. Designed perfectly for sizes up to a C cup, our breathable padded cotton bras offer:
✅ Lightweight Padding: Perfect shape and no show-through, without the heavy, sweaty foam.
✅ 100% Breathable Cotton: Absorbs moisture gently to prevent heat friction and summer rashes.
✅ Zero Wire/Zero Poke: All-day comfort that moves with you.

🔥 LIMITED LAUNCH OFFER:
📦 Pack of 2: Save ₹200 (Free Shipping!)
🚀 Pack of 3: Save ₹400 (Ultimate Summer Value!)

Join the 16+ women who have already rated it 5 stars. ⭐️⭐️⭐️⭐️⭐️

18/03/2026

Some things just don’t need an explanation. A good cotton bra is one of them. ☁️

He really thought he made a groundbreaking discovery today. 🤦‍♀️ But the women of Reddit (and everywhere else) already know the ultimate truth: when the temperatures rise, cotton is your biggest lifesaver.

We don’t need to give it a fancy name like the “Godmother Bra.” The fabric speaks for itself. It’s naturally breathable, absorbs sweat, and keeps your skin cool and irritation-free all day long.

Because when it comes to your daily comfort, keeping it simple is always the best choice.

cotton bra, everyday bra, indian summer essentials, breathable lingerie, made in india, sweat absorbing bra, women comfort wear, summer lingerie, pure cotton fabric, daily wear bra, wire free cotton bra, comfortable lingerie brand india.

18/02/2026

Had to interrupt his “Marketing Pitch” real quick. 🛑✋

He thinks “Airflow” means magic. I’m here to tell you it’s just Smart Engineering.
The Luella Airflow Bra isn’t about stopping nature (because... ☀️🥵), it’s about staying comfortable while you hustle.

It moves the heat OUT so you stay cool IN.
Plus, the pads are so thin, it weighs almost nothing. 🪶

Get the bra that gets YOU at Luella.in

16/02/2026

Official petition to ban him from the naming team? 🙋‍♀️😂👇

But jokes aside... the Sweetheart Bra is actually a game-changer (despite his puns).
☁️ Cloud Soft Foam: Literally feels like wearing nothing.
🌬️ Perforated Pads: Keeps the airflow going so no more chip-chip feeling.
✨ The Shape: That perfect Sweetheart Neckline.

Grab yours before he comes up with another name. 💀
Shop the Sweetheart Bra on Luella’s Website

09/02/2026

POV: When your Co-Founder takes “product research” too seriously 🤦‍♀️😂

He might be using the Center Mesh Panel as a camera filter, but we actually added it for a reason!

Meet the Air-Flow Bra. ☁️ We designed this with breathable details because we know how stuffy standard padding can feel. It’s not magic, it’s just smart engineering to help you feel a little lighter through the day.

Why we added these features: ✨ Center Mesh Panel: To help with airflow where you need it most. ☁️ Perforated Cloud Foam: A lighter pad design that doesn’t feel heavy. 🎗️ Cushioned Wide Straps: Soft fabric lining so they don’t dig into your shoulders. 🚫 Wire-Free: Because comfort is the priority.

Rate his “Mesh Test” out of 10 in the comments! 👇 Shop the Air-Flow Bra at Luella’s Website. 🛍️

31/01/2026

When he says “Kharcha nahi, investment hai” 🥺❤️

Honestly, we’ve normalized wearing uncomfortable wire bras and tight straps for too long just to save money. But real support means someone who understands that your comfort comes first.

At Luella, we believe comfortable lingerie isn’t a luxury, it’s a daily essential. Whether you’re looking for a soft sports bra for the gym or breathable daily wear, we’ve got you covered.

Tag a green flag who needs to see this hint 😉👇 Shop the full collection at the link in bio!

10/01/2026

🙋‍♀️ Petition to change it to Ninja 🥷 Bra.

Address

Luella, Shop No 2 Part 1, Mohini Heights Chi Ltd, 5th Road, Khar West
Mumbai
400052

Opening Hours

Monday 10am - 7pm
Tuesday 10am - 7pm
Wednesday 10am - 7pm
Thursday 10am - 7pm
Friday 10am - 7pm
Saturday 10am - 7pm

Website

Alerts

Be the first to know and let us send you an email when Luella posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Share

Category