It demonstrates the diversity of Indian crafts as in the use of handwork, embroideries, dyeing techniques, textures and materials that are the trademark of India. Kavita Bhartia’s collection blends Indian tradition with international trends to create a ‘look’ that is global. The presence of the traditional materials and techniques with the international trends brings the element of surprise in eve
ry ensemble. The fabrics have been sourced from all over the country and beyond – Silk, Brocade, Cotton, Georgette, Chiffon, and Crepe of different weights & weaves. The use of traditional printing techniques in a modern way and the mixing of different fabrics give each ensemble a timeless Indian look. She also diversified her clothing line to a range of accessories like bags and stoles. The growing export of her label is a reflection of her growing clientele in India and abroad. Her label has ventured into newer terrains with exports in countries like U.K, France, Singapore, Australia, Hong Kong, Dubai, Saudi Arabia, Italy, Spain, Greece, U.S etc. and buyers like Galeries Lefayatte, Selfridges, Club 21, Ostoura, Hana & Hana etc
