Indera Fashions started operations on June 15, 2011 with the franchisee of Planet Fashions in the ground floor and a Multi Brand Outlet (MBO) exclusively for MEN in the 1st and 2nd floor. It was the Largest Menswear store in Rourkela covering 7000 sq ft. The store was pioneered a look and feel that would match the standards set by the best retail stores in the country. The in store ambience aimed
at offering the best to the consumer of Rourkela. A display where the customer can go through the entire range himself without having to rely on the sales team was the high point in those days. It is a store where shopping is a wonderful experience. On September 15, 2013, thanks to popular demand - the store introduced Women's Wear. The store caters to fashion, be it branded or non-branded and at affordable prices. The store focusses on the youth, actually people who are young at heart. Hence, the interiors of the store are colourful and full of energy.
1st floor focussed particularly on Wedding Collection. Fabric ( Suitings & Shirtings) from Raymond, Grasim, Reid & Taylor, Arvind. Suits, Balzers, Waist-Coats of Raymond, Balckberrys, PARX, Hallmark. Ethnic - Kurta Pyjamas, Sherwanis, Indo-Westerns, Stoles & Wedding Accessories. Now, Men's formals is also in the 1st floor.
2nd Floor: Caters to Men's and Women's Casuals, & Active Wear. Footwear, Sunglasses and accessories. Some of the brands present are :
MENSWEAR
MANYAVAR, HALLMARK, BLACKBERRYS, RAYMOND, PARX, ZODIAC, ZOD, Z3,CROSS COLOR, LEE, WRANGLER, LAWMAN, INTIGRITY,LEVIS, INDIAN TERRAIN, PUMA, LEE COOPER, STATUS QUO, U.S.POLO, MONTE CARLO, JOCKEY, SPYKAR
LADIES
DEAL, MADAME, W, SATYA
